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Press release from Business Wire

Krispy Kreme Celebrates 600th International Location

<p class='bwalignc'> <i>Carolina, Puerto Rico Shop To Open May 17</i> </p>

Wednesday, May 14, 2014

Krispy Kreme Celebrates 600th International Location

05:30 EDT Wednesday, May 14, 2014

WINSTON-SALEM, N.C. (Business Wire) -- Krispy Kreme® is celebrating the opening of its 600th international store. On May 17, in recognition of this global milestone, the international sweet treat retailer and its Puerto-Rico based franchise partner, Caribbean Glaze Corporation, plan to host a grand opening celebration at the new shop located at State Road #3, Km. 8.6, Carolina, Puerto Rico.

The 2,800 square foot freestanding shop will feature Krispy Kreme's iconic Hot Light and Doughnut Theatre®. Grand opening activities will include commemorative t-shirts for the first 600 fans in line, family friendly activities and live music on grand opening day.

"We are delighted to finally open a store in Carolina,” commented John Cook, CEO and President of Caribbean Glaze. “It is our pleasure to bring the joy of Krispy Kreme closer to the east side, with an amazing new store design and our signature quality products.”

Caribbean Glaze opened its first Krispy Kreme location in 2008 in Caguas, Puerto Rico. It currently operates additional locations in Guaynabo, Dorado, Ponce, Mayagüez and Hatillo.

“We look forward to commemorating this milestone with Caribbean Glaze, its outstanding management team, and our many doughnut and coffee fans throughout Puerto Rico,” said Dan Beem, Krispy Kreme President — International. “We are excited to see our international franchise business growing through deeper relationships with our franchise partners. All are signs of a bright future for our brand and our global partners.”

The Krispy Kreme Original Glazed® doughnut can be found in more than 800 retail shops in more than 20 countries in North America, Latin America, Asia/Pacific, the Middle East and Europe.

About Caribbean Glaze Corporation

Caribbean Glaze Corporation owns the franchise and development rights for Krispy Kreme Doughnuts in Puerto Rico. Its main offices and distribution center are located in Cataño.

About Krispy Kreme

Krispy Kreme (NYSE: KKD) is an international retailer of premium-quality sweet treats, including its signature Original Glazed(R) doughnut. Headquartered in Winston-Salem, N.C., the Company has offered the highest-quality doughnuts and great-tasting coffee since it was founded in 1937. Krispy Kreme is proud of its Fundraising program, which for decades has helped non-profit organizations raise millions of dollars in needed funds. Connect with Krispy Kreme at www.krispykreme.com.

Information contained in this press release, other than historical information, should be considered forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are based on management's beliefs, assumptions and expectations of our future economic performance, considering the information currently available to management. These statements are not statements of historical fact. Forward-looking statements involve risks and uncertainties that may cause our actual results, performance or financial condition to differ materially from the expectations of future results, performance or financial condition we express or imply in any forward-looking statements. The words "believe," "may," "forecast,” "could," "will," "should," "would," "anticipate," "estimate," "expect," "intend," "objective," "seek," "strive" or similar words, or the negative of these words, identify forward-looking statements. Factors that could contribute to these differences include, but are not limited to: the quality of Company and franchise store operations; our ability, and our dependence on the ability of our franchisees, to execute on our and their business plans; our relationships with our franchisees; our ability to implement our international growth strategy; our ability to implement our domestic small shop operating model; political, economic, currency and other risks associated with our international operations; the price and availability of raw materials needed to produce doughnut mixes and other ingredients, and the price of motor fuel; our relationships with wholesale customers; our ability to protect our trademarks and trade secrets; changes in customer preferences and perceptions; risks associated with competition; risks related to the food service industry, including food safety and protection of personal information; compliance with government regulations relating to food products and franchising; increased costs or other effects of new government regulations relating to healthcare benefits; and risks associated with implementation of new technology platforms. These and other risks and uncertainties, which are described in more detail in the Company's most recent Annual Report on Form 10-K and other reports and statements filed with the United States Securities and Exchange Commission, are difficult to predict, involve uncertainties that may materially affect actual results and may be beyond the Company's control, and could cause actual results, performance or achievements to be materially different from those expressed or implied by any of these forward-looking statements. New factors emerge from time to time, and it is not possible for management to predict all such factors or to assess the impact of each such factor on the Company. Any forward-looking statement speaks only as of the date on which such statement is made, and the Company does not undertake any obligation to update any forward-looking statement to reflect events or circumstances after the date on which such statement is made.

Krispy Kreme
Lafeea Watson - PR and Media Manager
336-726-8878
lwatson@krispykreme.com

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