Press release from Marketwire
The Jean Coutu Group Innovates With an e-Store Window for the Holiday Season
Thursday, November 21, 2013
The Jean Coutu Group Innovates With an e-Store Window for the Holiday Season11:58 EST Thursday, November 21, 2013
LONGUEUIL, QUEBEC--(Marketwired - Nov. 21, 2013) -
Editors Note: There is a photo associated with this press release.
The Jean Coutu Group (PJC) Inc. (the «Jean Coutu Group») announced today the roll-out of an e-store window for the holiday season. Located in the A Wing of the Longueuil Metro Station, a key public transit hub, the e-store window allows consumers to make holiday season online purchases on the spot, using their smartphone, and have purchased items delivered to the address of their choosing before December 24.
This e-store window offers several products of the Jean Coutu Online Boutique, such as fragrances, toys, candy and electronic products.
"This initiative differentiates us on the online shopping market and offers consumers the opportunity to make holiday season shopping both easy and effective," explained Alain Lafortune, Executive Vice President, purchasing and marketing at the Jean Coutu Group.
From their smartphone, customers can scan the QR code associated to a product on display in the e-store shop window. Once the code is scanned, the consumer is directed to the Jean Coutu Online Boutique to proceed with the transaction. The e-store window will be available till December 13, 2013.
About The Jean Coutu Group
The Jean Coutu Group is one of the most trusted names in Canadian pharmacy retailing. The Corporation operates a network of 411 franchised stores located in the provinces of Québec, New Brunswick and Ontario under the banners of PJC Jean Coutu, PJC Clinique, PJC Santé and PJC Santé Beauté, which employs more than 19,000 people. Furthermore, the Jean Coutu Group owns Pro Doc Ltd ("Pro Doc"), a Québec-based subsidiary and manufacturer of generic drugs.
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FOR FURTHER INFORMATION PLEASE CONTACT:
The Jean Coutu Group (PJC) Inc.
Vice President, Communications
450 646-9611, ext. 1165