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Press release from Marketwire

Liquor Stores N.A. Ltd. Opens New Superstore in Fairbanks, Alaska

Friday, November 29, 2013

Liquor Stores N.A. Ltd. Opens New Superstore in Fairbanks, Alaska

16:28 EST Friday, November 29, 2013

EDMONTON, ALBERTA--(Marketwired - Nov. 29, 2013) -

NOT FOR DISSEMINATION IN THE UNITED STATES

Liquor Stores N.A. Ltd. (the "Company") (TSX:LIQ), North America's largest publicly-traded liquor retailer, today announced the opening of a new state-of-the-art, 14,000 square-foot liquor superstore in Fairbanks, Alaska through a wholly-owned subsidiary of the Company. The new superstore opened on November 24, 2013 under the brand name "Brown Jug Friendly Spirits" as part of the Company's existing chain of Brown Jug stores in Alaska.

Company President and CEO, Stephen Bebis, commented: "We are very pleased to be entering the Fairbanks market with our new large-format store model - our 22ndstore in the state. In line with our strategy to enhance our in-store customer experience, this new superstore offers the best product selection and customer service features among retailers in Alaska. It is a truly innovative shopping experience."

Features of the new Brown Jug Friendly Spirits store in Fairbanks include a tasting area, in-store experts across product categories, a 40-tap growler bar for fresh draft beer, and party planning services. The store will carry more than 1,400 types of beer, 4,000 wines and 3,000 spirits.

About Brown Jug

Liquor Stores N.A., through subsidiaries, operates 18 Brown Jug stores in Anchorage, two in Wasilla and one in Eagle River, plus the new Fairbanks store. Brown Jug is widely-recognized as the premiere liquor retailer in the State of Alaska. For more information about Brown Jug please visit http://brownjugalaska.net/.

About Liquor Stores N.A. Ltd.

Liquor Stores N.A. Ltd. (TSX:LIQ) is North America's largest publicly-traded liquor retailer. The Company indirectly operates 245 retail liquor stores in Alberta, British Columbia, Alaska, and Kentucky. The Company's retail store brands include: Liquor Depot, Liquor Barn and Wine and Beyond in Alberta; Liquor Depot, Liquor Barn, and Kitsilano Wine Cellar in British Columbia; Brown Jug and Brown Jug Friendly Spirits in Alaska; and Liquor Barn, The Ultimate Party Source and Liquor Barn Express in Kentucky. For more information about Liquor Stores N.A. Ltd., visit the Company's website at www.liquorstoresna.ca.

FORWARD-LOOKING STATEMENTS

In the interest of providing current shareholders and potential investors with information regarding current results and future prospects, this news release contains forward-looking statements or information. All statements and information other than statements of historical fact contained in this news release are forward-looking statements, including, without limitation, statements regarding the future financial position and performance of the Company, business strategy, projected store openings, costs, as well as plans and objectives of or involving the Company. You can identify many of these statements by looking for words such as "believes", "expects", "will", "intends", "projects", "anticipates", "estimates", "continues", "forecasts" or similar words or the negatives thereof. These forward-looking statements include statements with respect to the amount and timing of the payment of the dividends of the Company. There is no assurance that the plans, intentions or expectations upon which these forward-looking statements are based will occur and such forward-looking statements included in this news release should not be unduly relied upon. Forward-looking statements are subject to risks, uncertainties and assumptions, including, but not limited to, those discussed elsewhere in this press release. There is no assurance that such expectations will prove to be correct.

Some of the factors that could affect future results and could cause results to differ materially from those expressed in the forward-looking statements contained herein include, but are not limited to, those discussed under "Risk Factors" in the Company's Annual Information Form dated March 5, 2013 and the Company's annual MD&A for the year ended December 31, 2012.

FOR FURTHER INFORMATION PLEASE CONTACT:

Contact Information:
Liquor Stores N.A. Ltd.
Patrick de Grace, CA
Chief Financial Officer
(780) 917-4179

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