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Zynga's New Hit It Rich! Slots Games Take Entertainment Icons for a Social Spin

Monday, October 28, 2013

Zynga's New Hit It Rich! Slots Games Take Entertainment Icons for a Social Spin

08:00 EDT Monday, October 28, 2013

SAN FRANCISCO, Oct. 28, 2013 (GLOBE NEWSWIRE) -- Zynga (Nasdaq:ZNGA), the world's leading provider of social game services, today launches new Hit It Rich! slots themes featuring favorite entertainment icons.  An online social casino game based on high-quality slots mechanics that provide a free and lifelike casino experience, Hit It Rich! is available now for players worldwide on Facebook at and coming soon for mobile.

Hit It Rich! offers new ways to play with games themed on favorite entertainment icons. Just in time for Halloween, players can enter the kooky and spooky world of Elvira, Mistress of the Dark with her themed Hit It Rich! slots game featuring her signature beehive hairdo, blood red lipstick and iconic persona. Coming soon, Hit It Rich! will feature America's favorite downhome duck-calling family from A&E Network's 'Duck Dynasty'. And, in early November, players will embark on a stiletto-filled, fabulous adventure with Carrie, Miranda, Samantha, Charlotte (and of course Mr. Big!) in the exclusive new 'Sex and the City' themed game.

Hit It Rich! offers a full-screen, multi-media casino slots experience with the ability to connect with friends for immersive play that brings to life the feeling of playing slot machines on the casino floor.  With beautiful artwork, authentic sounds, bonus games, challenge modes, social gifting and multi-media experiences, Hit It Rich! features the biggest brands and most entertaining slot machines found online. 

"I'm so excited to hook up with Zynga! Now my fans can get lucky with me in my new Hit It Rich! slots game," said Elvira. "Together we can share our favorite jack-pot moment or just kick back and watch my sexy self spin across the screen."

Timeless entertainment icons such as The Wizard of Oz are also available to play on Hit It Rich! As 2014 marks the 75th anniversary of the classic film, Hit It Rich! is the only place to find The Wizard of Oz themed slots content outside of the slots that are available in casinos.

"Hit It Rich! is a new kind of online social casino experience that blends iconic entertainment with the excitement of slots game-play to deliver players the most fun and engaging casino games," said Joe Kaminkow, Chief Game Designer of Hit It Rich! at Zynga. "Hit It Rich! is the first and only social casino game to provide a deep range of styles from branded to cartoon to fantastical to bring our players a new level of online slots gaming."

Hit It Rich! is the latest addition to Zynga's social casino franchise, which also includes Zynga Poker and provides players with an entertaining, high-quality free-to-play social casino experience.  The game is currently available in seven languages including: German, Dutch, French, Spanish, Portuguese, Turkish, and English.  Game logo and images can be found here:

For additional information, please contact and follow us on and More information can also be found via the Zynga blog at

About Zynga Inc.

Zynga Inc. is a leading provider of social game services, which include popular web and mobile franchises such as FarmVille, Words With Friends and Zynga Poker that are played by millions of consumers around the world. For the quarter ended September 30, 2013, Zynga had approximately 133 million monthly active users playing its games. Zynga's games are available on a number of global platforms, including Facebook,, Apple iOS and Google Android. Zynga is headquartered in San Francisco, Calif. Learn more about Zynga at or follow us on Twitter and Facebook.

The Zynga Inc. logo is available at

Forward-Looking Statements

This release contains forward-looking statements relating to, among other things, the launch of new themed and branded Hit it Rich Slots games, future features for the games, future themes and brands for Hit it Rich Slots games, features for Hit it Rich Slots, the success of the games, and our players in-game experience. The success of the matters covered by such forward-looking statements involves risks. Actual results could differ materially from those predicted or implied. Factors that could cause or contribute to such differences include, among other things, changes in player interests, our relationship and agreements with platform providers and our relationships and agreements with our partners. More information about the risks Zynga faces is included in our quarterly and annual reports filed with the SEC, copies of which may be obtained at or the SEC's web site at Undue reliance should not be placed on the forward-looking statements in this release. We assume no obligation to update such statements.


Zynga Inc. Logo

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