Press release from PR Newswire
First Multiplatform Prenatal Yoga Program, Beautiful Belly, Released by DailyBurn as standalone iPad App
Thursday, October 24, 2013
First Multiplatform Prenatal Yoga Program, Beautiful Belly, Released by DailyBurn as standalone iPad App09:00 EDT Thursday, October 24, 2013
-- Led by Famed Yogi Briohny Smyth, Beautiful Belly Provides Customized Yoga Plans Available Anytime, Anywhere --
NEW YORK, Oct. 24, 2013 /PRNewswire/ -- DailyBurn, a leading online health and fitness brand delivering first-class video workout programs, today released the first multiplatform prenatal yoga program Beautiful Belly as a standalone iPad app available through the iTunes App Store.
Beautiful Belly, one of DailyBurn's 14 workout series, is a yoga program specially designed to help expecting mothers stay fit throughout their pregnancies. Beautiful Belly expands on DailyBurn's mission to provide quality workouts that fit into anyone's schedule. DailyBurn is available across a wide range of technology platforms including iPhone, iPad, Android, Apple TV, Roku, Xbox, Samsung Smart TV, Google TV or any computer and now, Beautiful Belly is available as a standalone iPad app, with no subscription required.
"DailyBurn has always aimed to deliver credible, effective and healthy exercise options that can be done anytime, anywhere," said Andy Smith, CEO of DailyBurn. "Beautiful Belly builds on this goal by offering expecting mothers a convenient option and safe alternative to a gym to stay in shape and most importantly, enjoy this amazing journey."
The first trimester is available for free to all users, with trimesters two and three selling for $5.99 each or $9.99 for the full prenatal program. A postnatal program will be available in the app early next year.
Briohny Smyth, a world-renowned yoga instructor, teamed with fitness video legend Mason Bendewald to create this 12-part yoga practice, as she experienced the challenges of remaining active throughout her own pregnancy. Smyth, a strong advocate for the physical and emotional benefits of prenatal yoga, walks users through safe and calming movements of varying intensity depending on the users' trimester and stage of pregnancy.
"Yoga provides amazing benefits to the mind and body throughout the various phases of life," said Smyth. "I experienced firsthand the calming and toning effects of prenatal yoga and I am so grateful to be able to guide expecting mothers through their pregnancy."
Beautiful Belly is one of DailyBurn's 14 workout series, which include a variety of cardio, strength, stretching, and mobility programs, all available 24/7 for $10 per month. For more information on DailyBurn please visit www.dailyburn.com.
About DailyBurn:DailyBurn.com is a leading online health and fitness brand, delivering first-class video workout programs and personalized nutrition plans to ensure that members reach their fitness goals. DailyBurn brings fitness and nutrition to members, anytime, anywhere, by streaming HD-quality workouts in a variety of disciplines from dance and high-intensity cardio to yoga, kettlebells and strength training. DailyBurn's elite group of trainers were specifically selected to provide specialized expertise to members through a best-in class library of workouts ranging from beginner to advanced through a multitude of technology platforms. From a computer and TV to a tablet and phone, workout experiences and nutrition advice are only a click away to help members get and stay in shape. Unlimited access to DailyBurn's plans is only $10 a month. Launched in 2007, DailyBurn is an operating business of IAC (NASDAQ: IACI). For more information, visit http://dailyburn.com.
Contact: Jessie CarneyAccount Director, M&C Saatchi PR+1 646 619 firstname.lastname@example.org