For a Toronto man and his 250,000 followers, the election has six candidates whose looks are the game-changers, not a well-timed jab about an opponent's attendance record.
Zach Bussey is the brains behind "Canada's Sexiest Election Candidate," an online poll that's netted a quarter of a million votes and earned the featured politicians some dubious publicity.
The competition pitted 64 candidates against each other; now it's down to eight.
In the women's race, it's Farah Kalbouneh, an NDP candidate in Mississauga, Ont., Nadine Bailey, running for the NDP in Edmonton, Cora Carriveau, Green Party hopeful in Essex, Ont., and Ilona Niemczyk, campaigning for the Liberals in Winnipeg.
In the men's competition, it's Halifax Green candidate Mike Dewar, Scott Milton, campaigning for the Green Party in Calgary, perpetual stud Justin Trudeau, as well as owl-browed Liberal leader Michael Ignatieff.
(Note the absence of Conservative candidates.)
While Ms. Bailey was wary of being put on the list, she said the stunt might help some "do their research."
(The poll does include links to the candidates' websites and Twitter feeds.)
Mr. Bussey says his superficial exercise was intended "to encourage you to vote," but does Canada want this cohort's vote?
From this contest to the pouty hipsters slagging the PM on ShitHarperDid.ca, do some Canadians really need to be sexually cajoled to cast their ballots on May 2?