Taiwan's Eva Air offers up a complete Hello Kitty experience - from check-in to meals - based on the adorable cartoon kitten. It's purr-fect for superfans. (Sorry, we couldn't resist)
Currently, three Hello Kitty-themed Airbus A330-300 aircrafts fly between cities such as Taipei, Fukuoka, Narita, Sapporo, Incheon, Hong Kong and Guam. The planes are a collaboration between Taiwan's Eva Air and Japan's Sanrio, which owns the Hello Kitty brand. (PICHI CHUANG/PICHI CHUANG/REUTERS)
The Hello Kitty experience begins at check-in, with pink self-service counters, such as these at Taoyuan International Airport, northern Taiwan. (PICHI CHUANG/PICHI CHUANG/REUTERS)
This passenger is clearly very excited. (PICHI CHUANG/PICHI CHUANG/REUTERS)
As she waits to board, another passenger takes pictures of Eva's Hello Kitty-themed products. (PICHI CHUANG/PICHI CHUANG/REUTERS)
Even the boarding passes are on theme. (PICHI CHUANG/PICHI CHUANG/REUTERS)
On board, no detail is overlooked, right down to the headrest covers. (PICHI CHUANG/PICHI CHUANG/REUTERS)
And here's a A Hello Kitty in-flight dessert. Of course. (PICHI CHUANG/PICHI CHUANG/REUTERS)
Wait - there's more where that dish came from. (PICHI CHUANG/PICHI CHUANG/REUTERS)
to get it and come back to see the ad in front of this gallery.
