This is the first in a series of articles in which The Globe and Mail visits an iconic Toronto neighbourhood or event with Richard Florida. Dr. Florida is a professor at the University of Toronto's Rotman School of Management and academic director of the Martin Prosperity Institute at the Rotman School. He is the founder of the Creative Class Group (creativeclass.com) in Washington, D.C., which develops strategies for business, government and community competitiveness, and author of the bestselling books
The Rise of the Creative Class and The Flight of the Creative Class. He also writes a new monthly column in the Focus section. The first one will be published Nov. 24.
Richard Florida parked his car in a lot on Dundas Street and walked north on Augusta to the corner of Baldwin. It was his first visit to Kensington Market, and within minutes he had figured out a scary home truth about Toronto's walled mini-city of anti-chic: It's a dying breed, especially in his own country.
“There's now a whole generation of Americans who've never seen a neighbourhood like this,” he said at the end of a half-hour walk through the area's narrow streets, which, even midday on a cold Tuesday, were busy and noisy.
“They're gone, so all they're used to now is the mall.”
Dr. Florida, who moved here in September from Washington, D.C., took immediate delight in what he called the “gritty urbanism” of Kensington: “It sounds sort of trite, but it reminds me of the New York of my boyhood,” he said.
He also saw it as a contrarian experiment in urban theory that excited the academic in him. Dr. Florida's work focuses on new ways to measure the success and creativity of cities; some of his research shows that “where people were actively engaged, politically speaking, through protest activities, those were cities that were more innovative, more creative, more exciting. If you don't have activism in your city, you've killed its soul.”
So, in simple terms, Kensington's continued existence has provided Toronto's soul with a place to reside. It's also a testament to two groups that tend to build a community spirit that can thwart the destructive urges brought about by juicy downtown real-estate opportunities. “If you look at the groups of people who are very committed to their place, one group that's obvious is immigrants. They come to a neighbourhood, they become part of a neighbourhood, because their culture is in that neighbourhood. And [the other is] artists and bohemians – whether that's a designer or a sculptor or a painter – who are somehow inspired, like the people who colonized SoHo.”
But even as he marvelled at the place, he was quick to spot the signs of imminent change. While there are no official plans at City Hall for the neighbourhood's transition from gritty to mainstream, there are developers who see it as a gold mine, including some reportedly involved with Will Alsop, the British architect who designed the Ontario College of Art & Design's tabletop building on McCaul Street.
It took Dr. Florida all of one minute to point out that, if Toronto condo developers can now get $1,500 a square foot at the luxury end of the scale, some enterprising business person has already decided that he can get half that in a tower located in or beside a cool neighbourhood that serves some of the city's most creative people.
