Shadi Moradi marries her love of technology and cosmetics as a business analyst.
Shadi Moradi speaks many dialects in the business world.
“Business analysis is about the big picture,” says the 31-year-old business analyst and software engineer. As the liaison between the business and technical worlds, through her position in the IT department at L’Oréal Canada she helps to turn ideas into reality.
For instance, if human resources need an application that allows automation of some of the processes concerning employee’s profile (such as change of address) Moradi will help elicit all the business needs and translate them into the technical language understood by developers implementing the project.
“It seems simple but it’s not. These two groups come from different worlds and don’t necessarily speak the same language,” she adds.
Fortunately Moradi, who moved from her native Iran to Montreal seven years ago to pursue a master’s degree in computer science at Concordia University, is fluent in both.
“I was always interested in technology and how it can be applied to make everyday life easier. But I also wanted to work with people and I had a big craving for analysis. This was one of the reasons I went into software engineering: there are more opportunities to combine the technical and business worlds,” she says.
Moradi, who has been at L’Oréal Canada since October 2011, started her career as a research assistant before working as a developer at an IT company.
However her current job, she says, is a perfect fit.
“On top of technology, I always really liked fashion and cosmetics. At the back of my mind, I was looking for an opportunity where I could be technical but in this environment. It’s so cool that I can help provide reports on products I’ve used my whole life.”