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Water has become the drink of choice for many diners in an effort to save money and eat healthier, but businesses are feeling the sting on their bottom line. (Getty Images/iStockphoto)
Water has become the drink of choice for many diners in an effort to save money and eat healthier, but businesses are feeling the sting on their bottom line. (Getty Images/iStockphoto)

Thirsty for profit: Eateries take hit as drink sales drop Add to ...

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Cautious consumers are buying fewer drinks when they eat out, squeezing a line of business that has traditionally been a strong profit centre for restaurateurs.

Many restaurant-goers are instead simply asking for tap water, a trend that is being driven by consumers’ desire to save money and make healthier choices, restaurant executives say. But the shift away from buying drinks – especially soft drinks, but also alcoholic beverages – is putting pressure on profitability. Beverages tend to enjoy low production costs and high margins.

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