The room is dark and hot and the music goes thump, thump. On the floor below me, a little puddle of sweat is forming. By my side is a man and under him is an even bigger puddle of sweat. His name is Bond: Andy Bond, the ex-head of Asda.
With us in this basement dungeon is a second man who is shouting: Push! Nice! Keep it! A little harder! Push! Push! Push! Good! What I am doing here is trying out the latest craze – sweatworking. Cool business people have found that the hottest place for getting to know each other is the gym: it is efficient and healthy and makes people bond tightly. Lunch is no longer for wimps. It’s for blimps.