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Passengers exit a downtown-bound, west side subway train in New York's Times Square, Thursday, Nov. 1, 2012 (Richard Drew/The Associated Press)

Passengers exit a downtown-bound, west side subway train in New York's Times Square, Thursday, Nov. 1, 2012

(Richard Drew/The Associated Press)

PERSUASION NOTEBOOK

Is this Craigslist ad a work of art? Add to ...

Persuasion Notebook offers quick hits on the business of persuasion from The Globe and Mail’s marketing and advertising reporter, Susan Krashinsky. Read more on The Globe’s marketing page and follow Susan on Twitter @Susinsky.

“I’ll talk to her before daybreak; I’ll talk to her before Tuesday.”

That’s a line from a Missed Connections ad posted this week. This one corner of the Craigslist online classifieds has become as popular for voyeurs intrigued by others’ stories as it is for people advertising to potential love connections they met or saw and would like to meet again.

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The posting on the Brooklyn Missed Connections page has converted a classified ad into a little piece of art. The short story follows a would-be couple on the Manhattan-bound Q train. A rare advertisement worth reading to the end: http://newyork.craigslist.org/brk/mis/3985247459.html

Follow on Twitter: @susinsky

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