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Louboutin shoes, with the trademark red soles. (Arantxa Cedillo / Veras For The Globe and Mail)
Louboutin shoes, with the trademark red soles. (Arantxa Cedillo / Veras For The Globe and Mail)

Louboutin wins bid to protect red soles Add to ...

The bright red soles on French footwear designer Christian Louboutin’s high-heeled shoes are so distinctive they deserve trademark protection, a U.S. appeals court has ruled.

A three judge panel at the 2nd U.S. Circuit Court of Appeals in New York reversed on Wednesday a lower court’s finding that a single colour could not be trademarked in the fashion industry.

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Paris-based Mr. Louboutin, whose pumps have graced many famous feet, sued rival Yves Saint Laurent in April 2011 in Manhattan federal court over what Mr. Louboutin claimed is his signature use of lacquered red on shoe soles.

In August 2011, Manhattan federal judge Victor Marrero denied Mr. Louboutin’s request for a preliminary injunction that would have prevented YSL from selling pumps with red soles.

But in Wednesday’s ruling, the appeals court panel said Mr. Louboutin’s long-standing use of the red sole was “a distinctive symbol that qualifies for trademark protection.”

However, Judges Chester Straub, Jose Cabranes and Debra Ann Livingston limited Louboutin’s trademark to shoes where the sole stands out in contrast to the rest of the pump. The finding would allow YSL to produce a monochrome red shoe with a red sole, the opinion said.

David Bernstein, a lawyer for YSL, called the opinion a victory for the label, which is part of French fashion company PPR SA.

“The court has conclusively ruled that YSL’s monochromatic red shoes do not infringe any trademark rights of Louboutin, which guarantees that YSL can continue to make monochromatic shoes in a wide variety of colours, including red,” Mr. Bernstein said in a statement.

For its part, Mr. Louboutin also called the ruling a win.

Thanks to the ruling, Mr. Louboutin “will be able to protect a life’s work as the same is embodied in the red sole found on his women’s luxury shoes,” said Louboutin lawyer Harley Lewin.

The opinion based its reasoning on a 1995 U.S. Supreme Court decision Qualitex Co. v. Jacobson Products Co. and on the Lanham Act, which governs trademark law.

The Qualitex decision left open the possibility of defending a single colour trademark on the grounds that its use, under certain circumstances, is uniquely associated with a brand, the appeals court said.

YSL has argued that Mr. Louboutin’s red sole trademark was obtained fraudulently and sued its rival to cancel it. YSL also has other counter-claims pending against Mr. Louboutin as part of this case.

Since shortly after Mr. Louboutin founded his first boutique in 1991 in Paris, his lawsuit said, all his shoes have had red-lacquered soles. They can fetch more than $1,000 a pair.

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