Here is how the dozen online brokers included in this ranking compare in six key areas of interest to mainstream investors who are focused on building their portfolios in a cost-effective way by using combinations of stocks, exchange-traded funds, mutual funds, bonds and guaranteed investment certificates.
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*Send feedback to OnlineBrokers@globeandmail.com
Breaking down the brokers
| Rank | Broker | Costs (/25) |
Trading (/25) |
Tools (/20) |
Customer Satisf. (/15) |
Account Info (/10) |
Website (/5) |
Total (/100) |
Last Year's Score |
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| 1 | Qtrade Investor | 16 | 21 | 14 | 11.9 | 10 | 4.5 | 77.4 | 84.1 | |||||||||
| 2 | Credential Direct | 19.5 | 16.5 | 12 | 12.34 | 10 | 4.5 | 74.8 | 70.6 | |||||||||
| 3 | BMO InvestorLine | 15.5 | 15.5 | 16 | 12.08 | 10 | 5 | 74.1 | 76.5 | |||||||||
| 4 | Scotia iTrade | 21 | 17 | 12 | 12.14 | 5 | 4.5 | 71.6 | 74* | |||||||||
| 5 | RBC Direct Investing | 18.5 | 14 | 18 | 12.34 | 4.5 | 3.5 | 70.8 | 70.3 | |||||||||
| 6 | TD Waterhouse | 14.5 | 14.5 | 18.5 | 12 | 8 | 2.5 | 70 | 73.8 | |||||||||
| 7 | Disnat (Classic) | 16 | 13 | 15 | 12.06 | 7 | 3 | 66.1 | 62.9 | |||||||||
| 8 | National Bank Direct Brokerage | 12 | 12 | 13 | 12.17 | 8.5 | 5 | 62.7 | 59.4 | |||||||||
| 9 | CIBC Investor's Edge | 15.5 | 13 | 11 | 11.27 | 5 | 4.5 | 60.3 | 68.2 | |||||||||
| 10 | Questrade | 20 | 11.5 | 8.5 | 12.61 | 4 | 2 | 58.6 | 56.8 | |||||||||
| 11 | ScotiaMcLeod Direct Investing | 11.5 | 14.5 | 14 | 11.62 | 5 | 2 | 58.6 | 60.1 | |||||||||
| 12 | HSBC InvestDirect | 16 | 15 | 9.5 | 10.67 | 2 | 3 | 56.2 | 57.4 | |||||||||
| *this score applied to E*Trade Canada, which was acquired by Bank of Nova Scotia | ||||||||||||||||||
