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Dave Wilkin, Your Business columnist and founder of Redwood Strategic.
Dave Wilkin, Your Business columnist and founder of Redwood Strategic.

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Navigating the experience gap Add to ...

Partnering with a mentor should be a critical part of a Gen-Y entrepreneur's business journey, says Your Business guest columnist Dave Wilkin.

Mentorships provide young entrepreneurs with essential confidence and knowledge of business fundamentals. But they can also be beneficial for seasoned entrepreneurs who want to gain insight into new markets, strategies and ideas through the mind of a Gen-Y.

Mr. Wilkin is writing a 10-part series for Your Business on Gen-Y entrepreneurship. He is a young entrepreneur who founded Toronto-based Redwood Strategic to help Canadian brands connect with the influencers, activities and initiatives that matter most to students, through the campus marketing space. You can read his latest column here.

You can view the archive of the discussion with Dave in the box below. BlackBerry and mobile users can view a mobile-friendly version here.

<iframe src="http://www.coveritlive.com/index2.php/option=com_altcaster/task=viewaltcast/altcast_code=512d7e08e7/height=650/width=600" scrolling="no" height="650px" width="600px" frameBorder ="0" allowTransparency="true" ><a href="http://www.coveritlive.com/mobile.php/option=com_mobile/task=viewaltcast/altcast_code=512d7e08e7" >Mentorships: Navigating the knowledge gap</a></iframe>

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