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group of business executives working in an office (Stockbyte/Getty Images)
group of business executives working in an office (Stockbyte/Getty Images)

Small Business Briefing

Education is more than dreaming up a cool startup idea Add to ...

The latest news and information for entrepreneurs from across the web universe, brought to you by theReport on Small Business team. Follow us on Twitter @GlobeSmallBiz. Download our app here.

Is the young entrepreneur bubble set to burst?

Recent moves by business schools across the United States and Canada to offer more training and throw more resources at entrepreneurship are "impressive," writes Erik Sherman, but there are a few logical flaws with the idea that every twenty-something should jump head first into entrepreneurship.

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In his Techtown column for Inc. he outlines some of the problems with emphasizing practical experience over classroom learning:

1. Education is more than dreaming up a cool startup idea and making money. "it should be about the development of the whole person."

2. Most businesses fail; if you can't manage risk, "you have little business trying to run a young company."

3. Immaturity:  "Entrepreneurs must learn to stay the course and overcome obstacles."

Facebook offers trident of tools to marketers

All eyes are on Facebook today as it releases its first quarterly results. But the social network is also making waves with the rollout of three new tools for Pages which could change the game for marketers, reports Small Biz Trends:

1. Scheduled posts: Previously available through third-party tools such as  Hootsuite and CoTweet, this feature will allow page administrators to schedule posts from 10 minutes  to six months in the future without the use of an app.

2. Targeted sponsored posts: This is handy for those who want to target specific audiences as it allows the administrator  to create sponsored posts with a targeted demographic in mind (i.e. the post will only be visible to a certain segment of your followers).

3. More control over permissions: Before page admins had to grant third-party apps full permissions, but this new feature allows them to be more specific. The value is a little more complex, but in Facebook's Developer Blog, Omid Saadati explains it this way: Imagine an ads management platform that creates page posts, sponsored stories and monitors Pages' insights. Such an app requires permissions for managing ads for the page and reading the page's insights, but it doesn't need permissions for creating page posts and monitoring posts' comments. The Page admin can add the admin of the ads platform as a Page admin with Ads Creator permission. Then, the Page's access token that the ads management platform receives will be granted with only managing ads and reading insights permissions for the page.

Sting's son invents crowdsourcing movie app

The hundreds of videos uploaded to YouTube of his band performing in Lithuania may not have been high quality or exceptionally compelling, but they did give Joe Sumner, Sting's son, an idea. "What if we could link all of these videos and make a compelling movie?" he tells Douglas MacMillan in this post from Bloomberg Businessweek.

Vyclone, a company he stated with friend David King Lassman, is a free program that lets two or more people in close proximity shoot video with their iPhones, upload clips and view a move spliced together from different angles. The app works through GPS and syncs the clips by date and time they were shot, regardless of when they were uploaded.

For more video editing apps, Mashable offers a roundup here.

EVENTS AND KEY DATES

Winnipeg Startup Weekend

Whether a serial entrepreneur or new to the startup scene, this event is for those interested in working with a like-minded, motivated and skilled team to develop a product or business in one weekend. For more details on the Winnipeg event which takes place on August 10, click here.

Dragons Den - a look inside

On July 31, at 6 p.m. at Denman Cinema in Vancouver, hear four local entrepreneurs' Dragons' Den stories and learn what happened when two million Canadians saw their pitches.

EDITOR'S PICKS FROM REPORT ON SMALL BUSINESS

Don’t quit yet – avoid job burnout with these tips

Managers should watch for signs and if necessary re-evaluate workloads and deadlines, writes Sheldon Gordon.

FROM THE ROSB ARCHIVES

Summertime: Rest and recharge, or learn career skills?

Some use the season to take courses or buff up their resumes.

Got a tip on news, events or other timely information related to the small-business community? E-mail us at smallbusiness@globeandmail.com

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