Marketing Why this Coca-Cola Super Bowl ad earned a #boycottCoke Add to ...

SHARE

Replay
The Globe and Mail |
Show Description
The Globe's marketing reporter Susan Krashinsky and Affan Chowdhry discuss what lessons can be learned from the backlash against a Coca-Cola Super Bowl ad that features seven different languages.

More from this section

Most Popular

Editor's Picks

Globe Shows »

Careers
Put your best foot forward with our expert advice