Posted on 28/11/07
Based on aboriginal myths, Olympic mascots a hit with children
SURREY, B.C. -- They're cute, they're cuddly, and Vancouver Olympic organizers hope their resonance in the hearts of children everywhere will lead to a marketing bonanza worth millions of dollars.Hudson's Bay stores across Canada are to start selling Miga, Quatchi and Sumi merchandise right off the bat this morning, after the three official mascots for the 2010 Winter Games were unveiled yesterday to a pumped crowd of squealing school kids.
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