Posted on 23/01/08
Business 101 meets Psyche 101
PEAK: HOW GREAT COMPANIES GET THEIR MOJOFROM MASLOW By Chip ConleyJossey-Bass, 274 pages, $33.99In 2001, it looked like Chip Conley would lose his business as a result of the dot-com meltdown. He wasn't in technology but his chain of 20 boutique hotels - each with a different theme - were located in just one city, San Francisco, and were suffering from the tailspin in business-related travel by tech companies.
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