Posted AT 4:14 AM EDT on 04/04/06
Mister, will you help us fix this show ... for $5?
Some theatregoers who attended this weekend's production of The Lord of the Rings at Toronto's Princess of Wales Theatre may have been surprised by an offer -- extended as they exited -- of $5 or a Rings souvenir if they filled out an on-line marketing survey about the show.
It was the third in a series of questionnaires compiled by Camelford Graham Research Group, the same firm that has conducted similar exit surveys for productions at the Stratford Festival.
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