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Experience or results? Take your pick

Want to see how Microsoft’s newest — and potentially revolutionary — new product looks like? Then go to www.tafiti.com, an experimental website that is designed to rough up Google a bit for its rather dour approach to Web search, while delivering passing jolts to Adobe by leap-frogging Adobe’s Flash animations with something offering much better resolution.

Silverlight, as I wrote a few months ago, is a browser plug-in that embeds multimedia graphics in Web browsers. Note the plural here — one of Silverlight’s most revolutionary features is that it works with all major  Web browsers, which Microsoft rarely does.

The Tafiti.com site (“tafiti” is a Swahili word meaning research) is a system for searching more than websites, but also images, books, news and RSS feeds. The idea is that Silverlight can create a new “experience,” as Microsoft calls it.

The general idea here is that Tafiti.com tosses up a whole bunch of search results into the air; you can then drag and store individual results onto a series of glass shelves where you can organize the results as research. The searches can be stacked on each shelf; there is a sticky-note notepad nearby, which you can click, and the results are shown in the centre of the screen on what looks like torn bits of paper, clearly an homage to packrats.

The results can then be further handled with a “Blog it” or an “E-mail it” feature.

A solar-system-like moving graphic at the bottom left allows you to click on the kind of results you want to see (Web, books, RSS and so on).

And for all you retro fans, the site (designed by Seattle-based design firm Jackson Fish Market LLC) makes the whole thing look like you’re working in a drawer in an old oak desk, with one of those metal label holders nailed on the top, with your search terms typed inside, in a font that looks comfortingly like it was tapped out on an old Underwood Upright manual typewriter.

Too bad you can get only a glimpse of it now; Tafiti.com seems to do just about everything except offer search results for all the myriad ways they can be shown.  The only place you can find them is outside of the drawer, in the “tree view,” which shows a rather attenuated image of a tree with results swirling around it as though it has been caught in a slow-motion tornado.

I’m not certain yet whether the notion of swirling results, drawers in antique desks and a tree in a data storm is a good one; I tend to be a fan of solid results, and sometimes get impatient when there are too many graphics standing between me and what I want to know. In other words, I can see people not wanting a search “experience” as much as search results.

But still, Tafiti.com is really eye-catching.

  1. Dan Ortega from San Mateo, United States writes: This looks like something that was run through a marketing filter, lots of sizzle, and light on the steak. I like their ability to get a range of rich media results on a single screen (which puts them one step ahead of Google, which makes me move through tabs), but there is still more distractions that I need. Assuming I'm using this product at work, I am usually in a hurry to get information, anything that slows that down is not needed (how often do you skip the flash intro on a site you've already been to?). They also don't seem to offer logical connections from the data sets returned (which other vendors do offer). Overall, it's an interesting model and a cool app, but they will be hard pressed to move this into an enterprise environment. Might do well in the consumer space until Google opens up the infinite depth of their pockets and comes out with a similar offering.
  2. Adebisi TheGamer from Canada writes: Its pretty and its functional and its intuitive.

    Now the bad.

    I don't like the fact I had to turn off my pop-up blocker to use it. Sure, a minor detail, but annoying to me.

    Since its from Microsoft (and I ask the same thing about Google and Yahoo stuff), when I installed Silverlight to view said web page, I had to ask myself, am I installing YET more spy-ware from Microsoft???? We all know the answer is yes.

    Also, this whole Silverlight idea reminds me of Active X. Some great new technology to revolutionize how we surf the web that MS keeps TOTAL ABSOLUTE control of, and is also the most common way viruses and ad-ware infect people's computer from websites. And, honestly, I use a browser that does not have Active X just for that reason, and it barely affects me.

    The more functionality we give to websites via frameworks and API's, the more likely there are to be exploits, period. Do we really need the prettiness of this interface at the risk having yet a whole new method for virus creators to target us as we surf?
  3. Russell McOrmond from Ottawa, Canada writes: So, first I had to turn on Scripting as otherwise it is a blank black page (I'm a security consultant, so always use NoScript with Firefox http://noscript.net/ ). I had to trust that if this was a virus infected site that someone would have reported it by now, so I enabled insecure scripting.

    I then just get a page with a single button saying to download something called Silverlight, which of course doesn't run on either Fedora or Ubuntu.

    How is this intended to take on either Google or Adobe, whatever it is?

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