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The MPAA says oops

I was initially well disposed to the Motion Picture Association of America’s  apology today for admitting its math was wrong, and that domestic industry losses due to film piracy were not largely the fault of college kids. In a study, the MPAA had said that 44 per cent of its losses were because of these students downloading movies; now it says the figure was “human error,” and that college kids are responsible for only 15 per cent of revenue loss.

I’m no longer well disposed to them for admitting their error. There are several reasons.

The original study was released in 2005, and has had more than two years to do its damage. That’s like accusing someone of murder, then two years later downgrading the incident to bullying, suggesting that the victim had understandably confused the two. But the damage had already been done.

If it were “human error,” who was this human and what happened to the human who made such a colossal blunder? This is important, because these numbers are being used to get the U.S. Congress to pass more draconian legislation. If the correct figure is one third of the original, what does that say about the rest of the report? Do we trust the MPAA’s assurances that the other conclusions of the report are still credible?

Where is the apology to the colleges and universities on which the MPAA had rained hellfire unless they cracked down on copyright infringement by their students?

More seriously, adjusting the figure further helps to damage the credibility of most of the entertainment industries demanding tougher copyright laws. All their figures are carried out by hired survey companies, whose methodology and reports are confidential, and therefore cannot be challenged. Yet these mysterious surveys are the basis of lobbying efforts to toughen up legislative penalties for those who dare make illegal copies of I Know Who Killed Me, Bratz, Norbit, Daddy Day Camp, The Number 23 or I Now Pronounce You Chuck & Larry. (And the MPAA calls these films “intellectual” property.)

Then again, many people have been swallowing a lot of nonsense created by the Hollywood producers’ lobbyists, who understandably conclude that if we go to movies as awful as those, we’ll accept almost anything.

Besides, many of these producers are the ones who are insisting that writers do not have the right to demand residual payments on their work when the producers resell their products on new media, a conflict that is a central issue in the current writers’ strike.

Saying “Oops!” is hardly adequate.

  1. Chris W from Sludgbury, Canada writes: Ha Ha.... it looks like the MPAA uses the same person to do math as the studios use to greenlight movies for production. The studios are loosing money because they produce crap, not because people pirate the crap.
  2. Phil Harrington from Canada writes: Great article, I couldn't agree more
  3. Craig Jenkins from Toronto, Canada writes: Jack - I can't believe you watched Bratz just to be able to criticize it in this article!
  4. Jim Hill from Fletchers Lake, NS, Canada writes: This is not surprising, in fact is is common especially if governments get involved. Anyone who witnessed Mr (lying through his teeth), Alan Rock stand in the House of Commons and ridicule a report by Professor Gary Mauser that predicted the Gun Control bill ,C-68 that was at the time before the house would only cost 2 million dollars a year to the taxpayer to operate and would be invaluable to police should remember that while Rock was lying, Mauser underestimated the cost by a billion dollars. The Liberals continue to maintain their lies despite the fact that in 1995 a committee lead by Russell MacLellan, parliamentary Secretary to Alan Rock. met with the Chief Constable John Coote of the New Zealand Police to discuss the New Zealand Gun Control bill. "We went through what they were doing," says Coote, who later left the police. "He said it was expected to cost $82 million. I said, 'It will cost you at least $500 million, based on what we're doing here.' He said, 'I hope you don't tell anyone that,' and laughed." The population of NZ is just over 4 million. We have more legal gun owners than that in Canada. New Zealand scrapped their plans for gun control afterafter the Chief Constable reported to Parliament ,that what they had planned for gun control would be too expensive and inefficient and that during the trial period had not been credited with either solving a gun crime or preventing one. Like your commentary above, however Law abiding gun owners have already been tarred with the Liberal lies that the News media was only too happy to assist in spreading. After two billion dollars spent (that we are aware of) The gun control bill has yet to save a life or prevent a crime. This is what our Gun control bill was founded on and it was done this way for the same reasons the MPAA issued their original report. They knew that if they told the truth there was no way they would get the legislation they sought passed .

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