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Posted AT 6:34 AM EST on 04/07/08

Chest beating is in order

Globe and Mail Update

Skeptics, hang your heads. It is time to chastise all those critics who assessed the doleful eyes, the flared nostrils, the emotional heart-pull of the Cadbury gorilla as sweet but irrelevant. So, so wrong on every front. There's the artistic case: the commercial, created for the confectioner by Fallon Worldwide in Britain, picked up a Grand Prix in the film category at the Cannes Lions International Advertising Festival two weeks ago. There's the culture case: more than 2.

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