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Posted AT 1:00 PM EST on 04/09/08

U.S. retailers slash prices, but at what cost?

ANNE D'INNOCENZIO

The Associated Press

NEW YORK — In a bid to pull hesitant shoppers into their stores, U.S. retailers are slashing prices on everything from jeans to dinnerware. But those fat discounts will likely come at a big cost for the companies. At teen retailer American Eagle Outfitters Inc., shoppers who buy jeans get a second pair at half off. Jewelry chain Zale Corp.

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