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A mobile phone shop in the Computer Village neighbourhood of Lagos, Nigeria, where many of the country's mobile phones are sold. Tecno is a Hong Kong-based phone manufacturer that focuses on growth in Africa.
A mobile phone shop in the Computer Village neighbourhood of Lagos, Nigeria, where many of the country's mobile phones are sold. Tecno is a Hong Kong-based phone manufacturer that focuses on growth in Africa.
(Iain Marlow/The Globe and Mail)

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Africa is the new BRIC in the emerging market wall

The whole of sub-Saharan Africa is the real quasi-BRIC. South Africa alone can’t match the others in the emerging club. But add non-Arab continental neighbors, and the combined GDP is $1.3-trillion by the World Bank’s tally, and growing fast. Single countries are too small for most investors. But if the region can combine markets and trade, it could take off.