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The long-awaited move by U.S. regulators to allow hedge funds to advertise should have been an opportunity for funds to get their message out. Instead, it is turning into a bit of a public relations debacle.
The long-awaited move by U.S. regulators to allow hedge funds to advertise should have been an opportunity for funds to get their message out. Instead, it is turning into a bit of a public relations debacle.
(OSTILL/Getty Images/iStockphoto)

End of ad ban becomes PR nightmare for hedge funds

The long-awaited move by U.S. regulators to allow hedge funds to advertise should have been an opportunity for funds to get their message out. Instead, it is turning into a public relations debacle.

First, Twitter lit up with people imagining hedge fund slogans, such as “I don’t always pay for underperformance, but when I do, I pay 2 and 20” and “Trades great! More billing!” (You can check Twitter under #hedgefundslogans for more).