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A person uses a camera.
A person uses a camera.
(Peter Power/The Globe and Mail)

Startup FlashStock draws seed money from Facebook, HootSuite vets

FlashStock Inc., a startup with Canadian roots, closed a seed round that brought in cash from investors including Facebook Inc. veteran Kevin Colleran and HootSuite founder Ryan Holmes.

The company is building a system to connect brand-name companies with photographers on the street. The plan is to have photographers snap photos of branded products in real-life situations and feed them into the FlashStock network, which will handle all the rights management and payment for the companies so they can freely use the photographs.