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An aerial view of the Banff Centre for Arts and Creativity.Paul Zizka Photography/Banff Centre for Arts and Creativity

That Thursday was an excruciating day on the mountain for all: senior management making difficult decisions; hundreds of employees learning they were out of work. The Banff Centre for Arts and Creativity temporarily laid off 400 employees on March 19 due to the COVID-19 pandemic.

“Banff Centre has never faced a layoff of this size,” spokesperson Rosemary Thompson said.

“We can’t deliver our programs online,” Banff Centre president and chief executive Janice Price explained to The Globe and Mail the next day. “We are about being on this campus, in this location, where we also house you and feed you, which of course is something we should not be doing now, putting people into close quarters with each other.”

But some employees felt the layoff was mishandled. (They spoke with The Globe on the condition of anonymity, as they say they’re worried about not being called back from their layoff.)

The notices were not communicated personally but delivered by e-mail – and those e-mails did not arrive at a uniform time, so in some cases, employees in the same office spent hours waiting to learn if they had lost their jobs after their co-workers had received their notice.

Laying off staff is a brutal duty at the best of times. But the coronavirus pandemic forced arts organizations – along with many others – to lay off staff in large numbers and with little warning. Still, when implementing a mass layoff due to an unforeseen catastrophe, are there ways to make the ugly process a little more humane? And safe?

At the Winnipeg Symphony Orchestra, for instance, where 112 people were temporarily laid off, the layoffs were communicated in person or by phone calls, followed by an e-mail. At the Stratford Festival, which laid off nearly 500 people, a virtual town hall allowed artistic director Antoni Cimolino and executive director Anita Gaffney to address everyone. “It was clear, direct and quite moving,” actor Miles Potter says. Directors and managers then personally called everyone who was affected. That evening, there was a follow-up by e-mail. Staff were given a week’s notice.

“Even in the worst of times, even when you have no choice but to let people go because there is no business option, how you do it matters,” says Kanina Blanchard, a leadership development consultant and lecturer at the Ivey Business School at the University of Western Ontario.

Blanchard was speaking about best practices in general and not about the Banff Centre, which she declined to comment on.

“Plan it in a way that it’s humane ... that doesn’t perpetuate fear or rumour mills; that’s how, to me, this can be done as responsibly as possible.”

Blanchard says in-person communication is always ideal, but if you can’t gather staff, there are ways to use technology so you can face your employees.

The Banff Centre says it chose to inform employees by e-mail in order to adhere to social distancing measures, which it mentioned in the e-mails.

“It wouldn’t have been our first choice,” Thompson explained. “Because of the pandemic, we couldn’t break the news in the person.”

As for the delay, she says the human resources department personalized the e-mails in an effort to make the layoff more personal.

“Was this ideal? No.”

Thompson told The Globe that the senior team will reduce or donate their compensation during the crisis to support the Banff Centre’s recovery – 20 per cent of base salary for Price and 15 per cent by the other members of the senior leadership team.

She also pointed out that staff meals have been free in the staff cafeteria during the crisis for staff who are working or on temporary layoff.

The union says there was nothing illegal or grievable about how management handled the layoffs.

“It may rub some people the wrong way and that’s fine,” says Lou Arab, communications representative for CUPE. “They’re entitled to feel how they feel.”


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