Skip to main content
The Globe and Mail
Support Quality Journalism.
The Globe and Mail
First Access to Latest
Investment News
Collection of curated
e-books and guides
Inform your decisions via
Globe Investor Tools
per week
for first 24 weeks

Enjoy unlimited digital access
Cancel Anytime
Enjoy Unlimited Digital Access
Get full access to
Just $1.99per week for the first 24weeks
Just $1.99per week for the first 24weeks
var select={root:".js-sub-pencil",control:".js-sub-pencil-control",open:"o-sub-pencil--open",closed:"o-sub-pencil--closed"},dom={},allowExpand=!0;function pencilInit(o){var e=arguments.length>1&&void 0!==arguments[1]&&arguments[1];select.root=o,dom.root=document.querySelector(select.root),dom.root&&(dom.control=document.querySelector(select.control),dom.control.addEventListener("click",onToggleClicked),setPanelState(e),window.addEventListener("scroll",onWindowScroll),dom.root.removeAttribute("hidden"))}function isPanelOpen(){return dom.root.classList.contains(}function setPanelState(o){dom.root.classList[o?"add":"remove"](,dom.root.classList[o?"remove":"add"](select.closed),dom.control.setAttribute("aria-expanded",o)}function onToggleClicked(){var l=!isPanelOpen();setPanelState(l)}function onWindowScroll(){window.requestAnimationFrame(function() {var l=isPanelOpen(),n=0===(document.body.scrollTop||document.documentElement.scrollTop);n||l||!allowExpand?n&&l&&(allowExpand=!0,setPanelState(!1)):(allowExpand=!1,setPanelState(!0))});}pencilInit(".js-sub-pencil",!1); // via darwin-bg var slideIndex = 0; carousel(); function carousel() { var i; var x = document.getElementsByClassName("subs_valueprop"); for (i = 0; i < x.length; i++) { x[i].style.display = "none"; } slideIndex++; if (slideIndex> x.length) { slideIndex = 1; } x[slideIndex - 1].style.display = "block"; setTimeout(carousel, 2500); } //

Brad Bird, the writer-director behind Tomorrowland, can’t be bothered unless you’re preternaturally gifted.

Film Frame/The Associated Press

Brad Bird doesn't care about you. Unless you're preternaturally gifted – unless you're part of the 0.01 per cent of us who are truly special, whose self-made superiority is undeniable – the writer-director behind Tomorrowland can't be bothered.

Harsh, yeah. But that's the Objectivist message Bird's films live by, and it has allowed him to build an IMDb profile that would make Ayn Rand blush. Just as the author behind The Fountainhead believed in an ideal man who should be left alone to thrive, free from the limitations of an unimaginative and destructive public, Bird, too, pines for worlds where incredible people can be free to do incredible things, and to hell with everyone else.

Take his feature debut, 1999's The Iron Giant. On the surface, it's a charming cartoon about a boy and his alien robot. Yet the film spends an awful lot of time and energy developing a deep mistrust of government forces, especially military bureaucrats whose sole purpose is to destroy something they don't understand, something spectacular.

Story continues below advertisement

The Incredibles is more of the same, although masked in the guise of a comic-book adventure. Here, an ungrateful (i.e. complacent, average, worthless) public bands together to force superbeings into a life of mediocrity, so terrified are they of anything powerful or special. The film's villain, who embraces envy as much as Rand rejected it, also has a half-cocked scheme to mass-produce superpowered weapons, laying out Bird's guiding philosophy in one tidy pull quote: "When everyone's super, no one will be."

Even Bird's Ratatouille employed lush speeches on the importance of elitism and the dangers of complacency, albeit speeches delivered by a talking rat. (Mission: Impossible – Ghost Protocol is the only Bird film to avoid such blatant Randian sermonizing, likely because it's the sole movie that he also didn't write – though, come to think of it, isn't Tom Cruise's superspy, Ethan Hunt, just an ass-kicking John Galt?)

Bird's Objectivist leanings shine brightest, though, in Tomorrowland, the most insidiously political blockbuster ever made. The film's plot is simple: A rebellious teenage girl (Britt Robertson) joins forces with a genius recluse (George Clooney) and an android (Raffey Cassidy) to save an alternate-dimension utopia built in secret by the greatest minds of the 20th century.

Woven into the narrative are surface-scratching meditations on the strength of family, the triumph of imagination and the all-mighty power of nostalgia, particularly if it's tilted toward the brand of retrofuturism pioneered by Walt Disney in the fifties. (This last bit is a little more crucial than the others, as Tomorrowland is a Disney production through and through, complete with a crucial scene set inside the It's a Small World ride and another littered with Disney-branded action figures.) Yet, dig a little deeper and it's Atlas Shrugged reimagined by Mickey Mouse.

Tomorrowland (the film) introduces Tomorrowland (the place) as a near-magical realm where rocket travel is standard, robots fix your jet packs with ease and everyone reads electronic newspapers while taking the monorail to work (okay, sure). As explained by Clooney's character – repeatedly, and with the star's typically smooth intensity – Tomorrowland was constructed by the world's "best and brightest," who were able to realize their visions only by being "free from government, bureaucracy" and other forces of mediocrity that would quash the gifts of the exceptional. The rest of humanity is forbidden from both visiting Tomorrowland and utilizing its scientific advances, as the unwashed masses would, in the words of the film's kinda-sorta-not-really villain (Hugh Laurie), "gobble it up like a chocolate éclair" until there's nothing left.

Bird has previously dismissed any Rand comparisons as "ridiculous," calling himself a centrist who "feel[s] like both parties can be absurd." One or two ideological slips are easy to brush off, sure, but with Tomorrowland, Bird has produced four unmistakably Objectivist tracts. There are coincidences, and then there's proselytizing.

But how has Bird been able to get away with labelling the majority of his audience inferior cogs who are only impeding their superiors? Being a legitimately brilliant director helps. Few working filmmakers can execute a set piece quite like Bird, who has an expert way at ratcheting tension, controlling dramatic beats and realizing sharply imagined visuals. It's right there in The Incredibles's secret-island sequence, Ratatouille's grand finale dinner or Ghost Protocol's audacious jaunt up a Dubai skyscraper.

Story continues below advertisement

Tomorrowland has a handful of such scenes, too, although they're harder to appreciate as Bird's Objectivist preaching gets louder and louder. As the film winds on, the director seems to realize that he's pushing his agenda harder than before, and overcompensates with illogical plot twists, pointless explosions and one very cruel and unwarranted death. If only someone at Disney pulled him aside, sat him down and gently let him know that, no, Brad, not everything always has to be so goddamn special.

Barry Hertz is The Globe and Mail's deputy arts editor.

Your Globe

Build your personal news feed

  1. Follow topics and authors relevant to your reading interests.
  2. Check your Following feed daily, and never miss an article. Access your Following feed from your account menu at the top right corner of every page.

Follow the author of this article:

View more suggestions in Following Read more about following topics and authors
Report an error Editorial code of conduct
Due to technical reasons, we have temporarily removed commenting from our articles. We hope to have this fixed soon. Thank you for your patience. If you are looking to give feedback on our new site, please send it along to If you want to write a letter to the editor, please forward to

Welcome to The Globe and Mail’s comment community. This is a space where subscribers can engage with each other and Globe staff. Non-subscribers can read and sort comments but will not be able to engage with them in any way. Click here to subscribe.

If you would like to write a letter to the editor, please forward it to Readers can also interact with The Globe on Facebook and Twitter .

Welcome to The Globe and Mail’s comment community. This is a space where subscribers can engage with each other and Globe staff. Non-subscribers can read and sort comments but will not be able to engage with them in any way. Click here to subscribe.

If you would like to write a letter to the editor, please forward it to Readers can also interact with The Globe on Facebook and Twitter .

Welcome to The Globe and Mail’s comment community. This is a space where subscribers can engage with each other and Globe staff.

We aim to create a safe and valuable space for discussion and debate. That means:

  • Treat others as you wish to be treated
  • Criticize ideas, not people
  • Stay on topic
  • Avoid the use of toxic and offensive language
  • Flag bad behaviour

If you do not see your comment posted immediately, it is being reviewed by the moderation team and may appear shortly, generally within an hour.

We aim to have all comments reviewed in a timely manner.

Comments that violate our community guidelines will not be posted.

UPDATED: Read our community guidelines here

Discussion loading ...

To view this site properly, enable cookies in your browser. Read our privacy policy to learn more.
How to enable cookies