Skip to main content

The Globe and Mail

BlackBerry 10: The game-changer that will turn things around for RIM

How important is BlackBerry 10 to the future of Research In Motion? It's a crucial turning point for the company, say a vast majority of the Globe and Mail readers who responded to a recent poll.

Asked whether BlackBerry 10 would be a "game changer" for RIM, an overwhelming 92 per cent of more than 850 respondents said yes. Even among respondents from outside of Canada, 91 per cent agreed.

"BlackBerry 10 is a game changer," one respondent said. "Everyone who has used the product has come away impressed, even the vast majority of the tech blogosphere that was all too quick to write RIM's epitaph."

Story continues below advertisement

Not everyone was confident that BlackBerry 10 would be enough to turn things around, however. Four per cent said the new device, which is being released this week after several lengthy delays, would hurt RIM's chances at recovery, and 5 per cent were neutral.

"Unfortunately BB10 is too little and too late in the game for RIM," said one respondent. "The competition has grown from Apple to Samsung. Even Apple is feeling the heat."

Asked how they felt about RIM's future in general, 82 per cent of respondents were optimistic, 10 per cent were pessimistic and 8 per cent were neutral.

"As a shareholder in RIM, I sure hope the BB10 improves its future," said a respondent. "I still believe they are one of the best instruments in the market today."

Report an error Licensing Options
About the Author
Report on Business Community Editor

Dianne Nice is community editor for Report on Business and writes about social media. Previously, she was The Globe's online editor for Careers and Personal Finance and has written about these topics for Report on Business and Globe Investor. More


The Globe invites you to share your views. Please stay on topic and be respectful to everyone. For more information on our commenting policies and how our community-based moderation works, please read our Community Guidelines and our Terms and Conditions.

We’ve made some technical updates to our commenting software. If you are experiencing any issues posting comments, simply log out and log back in.

Discussion loading… ✨