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The Globe and Mail

In Pictures: What a car design language really looks like

Here are examples of how design language concepts translate into sheet metal. For the full story, please click on the link below.

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The chief of design at Mercedes-Benz, Gorden Wagener, refers to the look of the new C-Class, which made its debut at the Detroit auto show, as Sensual Clarity


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2015 Mercedes-Benz C-Class is displayed during a private preview for media at the Westin Book Cadillac Hotel in Detroit, Michigan January 12, 2014, on the eve of the 2014 North American International Auto Show.


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2014 Mazda3 - Mazda refers to the design of this compact as “Kodo.”


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Mazda’s earlier Nagare concept.


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2013 Cadillac ATS, an expression of Cadillac’s Art & Science philosophy.

General Motors

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2015 Ford Mustang - is it Ford Kinetic 2.0?


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The bold V bar on the front of Nissan’s Sport Sedan Concept is an abbreviation for V-Motion, the pun on velocity and emotion that the company’s design chief, Shiro Nakamura, has applied to the company’s next design language.


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Nissan’s Resonance concept led to the redesigned Rogue crossover.


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2014 Nissan Rogue production model


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The Toyota FT-1 sports car concept shows the Japanese auto maker’s Vibrant Clarity design language.


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2015 Hyundai Genesis uses Fluidic Sculpture 2.0 design, whichappears Audi-like: The Genesis’ single-frame Venetian-blind grille appears to come from the A8.


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2015 Audi A8


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The new Genesis has lines similar to the Hyundai’s Elantra (pictured here) and Sonata.


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Under new owners, Volvo started fresh with its design for this Concept XC Coupe. Its look has not yet been named, but is a clear anticipation of the redesigned XC90 crossover expected later this year.


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The rear deck of BMW’s 7-Series sedan, created under the reign of design director Chris Bangle, was dubbed the “Bangle Butt” by fans of the brand who didn’t welcome the new design.


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2006 BMW 7-Series


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2015 Lincoln MKC, the second of four freshly designed Lincoln vehicles.


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2015 Lincoln Navigator. The company set up a new design studio and hired Max Wolff from Cadillac to reinvent its design language.


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The Kia GT4 Stinger concept debuts during media previews during the North American International Auto Show in Detroit, Monday, Jan. 13, 2014.

Paul Sancya/AP

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