We take a look at the earning potential of loyalty programs at seven different retailers. Each noted figure is a percentage of each dollar spent at each retailer. Source: Veritas Investment Research and companies
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Canadian Tire Corp. has three options for customer loyalty: the Cash Advantage that offers between 1 and 4 per cent, the Options MasterCard at 1.20-1.36 per cent and Canadian Tire Money, which provides a 0.4-per-cent return.
Jonathan Hayward/The Canadian Press
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Hudson’s Bay Co. has a rewards program that offers 0.63 per cent and a rewards program combined with the company’s MasterCard offering 1.25 per cent back.
Kevin Van Paassen/The Globe and Mail
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Loblaw Cos. Ltd. has their PC-branded MasterCards. The black card offers 2 per cent earning potential while the silver card offers 1 per cent.
Jennifer Roberts/The Globe and Mail
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Sears Canada has a reward card and a MasterCard, which both offer 2 per cent back to customers.
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Shoppers Drug Mart has its Optimum program. Customers can earn 1.25-1.79 per cent with the regular rewards card. Earning potential jumps to 1.88-2.68 per cent with the Optimum MasterCard. The reward climbs even higher, to 3.13-4.47 per cent, when you use both cards at the same time.
Fred Lum/The Globe and Mail
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The Sobeys grocery store chain has a regular Club Sobeys card that can earn between 0.69 and 0.8 per cent and the Club Sobeys MasterCard that earns 1.38-1.6 per cent.
Simon Hayter/The Globe and Mail
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Wal-Mart Stores Inc. has a rewards MasterCard, which earns 1.25 per cent.
J.P. Moczulski/The Globe and Mail