Expedia, Inc. is an online travel company, empowering business and leisure travelers through technology with the tools & information they need to efficiently research, plan, book and experience travel. It has travel brands including majority-owned subsidiaries that feature the world's broadest supply portfolio with more than million online bookable vacation rental listings in many countries, over many airlines, packages, rental cars, cruises, destination services and activities. Travel suppliers distribute and market products via desktop & mobile offerings, as well as through alternative distribution channels including social media, private label business and call centers in order to reach extensive, global audience. Expedia advertising and media businesses help other businesses, primarily travel providers, and reach a large audience of travelers around the globe. The most popular brands of the company include Expedia.com, Hotels.com, Hotwire.com, TripAdvisor.com, trivago, HomeAway, Expedia Cruises and Vrbo.