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It’s the most beloved piece in everyone’s closet: a pair of pants that go with everything and are somehow as comfortable as they are stylish.

Brought to you by Athleta

Meet the most versatile pants ever

Left:iStock.com, Right: Athleta

It’s the most beloved piece in everyone’s closet: a pair of pants that go with everything and are somehow as comfortable as they are stylish. Enter Athleta’s Elation Flare Pant – a fresh update on a wardrobe staple, and almost certain to become the most popular item in your rotation.

“The flare pant is making a comeback in a big way,” says Athleta Design Director Caitlin Butcher. This distinctive shape – tighter on the thigh, with a gentle bootcut below the knee – has been spotted on celebs like Sydney Sweeney, Rihanna and Victoria Beckham. Originally a Y2K staple, the flared yoga pant has been revamped and can even be spotted being worn by Gen Zers all over TikTok.

“We wanted to offer the Athleta customer this ‘new again’ leg shape, which is why we created the Elation Flare Pant in our Powervita® tight,” says Butcher. Powervita® is one of Athleta’s customer favourite fabrics because it is buttery-soft, quick-drying, and offers just the right of compression.

The fabric is not only soft, it’s also sustainable. “It’s made from recycled polyester yarn, utilizing plastic bottles that would have otherwise ended up in a landfill,” says Butcher. Perfectly aligned to Athleta’s three core brand pillars (beautiful, technical, sustainable), the breathable Elation Flare Pant is available in classic black in addition to eye-catching shades like Minimalistic Grey and Tawny Rose.

Best of all, the Elation Flare Pant has styling possibilities that go far beyond the yoga mat, looking just as cute at brunch as they do at Pilates.

“If you’ve been wanting to try a flare pant, the Elation Flare is a great place to start,” says Butcher. “The wonderful thing about this pant is there are so many ways to wear it. They are perfect for Pilates, or you could even dress them up and wear out to dinner with friends.”

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Butcher likes to pair hers with an oversized sweater or top, like Athleta’s Vital V-Neck Tunic, and complete the look with a pair of fresh white sneakers. “I feel so cozy and put together in that outfit,” she says.

And that’s the thing about the Elation Flare – they’re cut to feel great in.

“It took us quite a few fit rounds to find the perfect flare shape,” Butcher admits. “Even the smallest adjustment can make a big impact on the fit of a pant like this. It was important to get it right.” The Elation Flare Pant is available in XXS to 3X, as well as Tall and Petite fits.

The cloud-soft material provides all-day, everyday comfort, and clever technologies (hello, moisture wicking!) make these perfect for your sweatiest activities. For those familiar with the original Athleta Elation Tight, the ultra-high rise waist support has stayed consistent and feels like a gentle hug. “We kept the same medium compression waistband,” Butcher says. “The top portion of the pant will feel just the same.”

Comfy and sustainable with a bit more flare, if you will, than your average leggings? Welcome to the team, Elation Flare Pant.

Looking for styling inspiration? Here are three ways to wear Athleta’s new Elation Flare Pant.

Head straight from Savasana to shakshuka in this athleisure-inspired look that’s perfect for a chill Saturday.

Purana Wrap Sweatshirt, Elation Flare Pant, Elation Bra & Kinetic Waist Bag

KAINAT AHMAD/THE GLOBE AND MAIL

Hit the trails in style with this cute-but-comfy combination that’s perfect for a heart-pumping hike – or just a nice stroll around the park.

Conscious Cut Out Crop, Point Reyes Bomber II, Elation Flare Pant & Ribbed Pom Beanie

KAINAT AHMAD/THE GLOBE AND MAIL

Effortless chic is the name of the game for this fashionable option, ideal for dinner with friends or date night.

Reverie Mock Neck Sweater, Elation Flare Pant, Eastbound Blazer & Oversized Travel Scarf

KAINAT AHMAD/THE GLOBE AND MAIL

Advertising feature produced by Globe Content Studio with Athleta. The Globe’s editorial department was not involved.

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