It was only a few years ago that the cold-pressed juice scene exploded. Although we’ve been warned by countless health articles to avoid juice at all costs (too much sugar!), cold-pressed juice actually has nutritional benefits, according to health writers at Harvard Health Blog.
Unlike the blades of a regular household blender, cold-pressing uses hydraulic pressure to extract juice from fruits and vegetables, minimizing heat that can destroy plant enzymes containing nutrients, vitamins and minerals.
Now, this approach is also being used by skincare brands to preserve the integrity of botanical ingredients.
“It’s just a more natural way to process oils,” Karen Behnke, founder of Juice Beauty says. “When we researched extraction originally, our scientists recommended the hexane process, but traces of hexane stay in the product, so that’s why we didn’t want to use it.” In the hexane process, seed oil is extracted using hexane as a solvent, which is then evaporated from the extract. With cold-pressing, in contrast, there should be no residue aside from what is coming from the plant.
The methodology is part of the raw food movement, where ingredients are not heated above 115 F to 118 F so as to keep food in its most natural form. “Cold pressing preserves the nutrients because you’re not heating it,” Behnke says. “Every time you [heat an ingredient] more and more, it zaps the ingredient and it zaps the nutrients.” Another reason to keep cool this summer.
What to try
Nourish the delicate eye area with extracts of evening primrose, borage and linseed, as well as fruit stem cells from organic apple buds, grape buds and lemon bark.
Juice Beauty Stem Cellular Anti-Wrinkle Eye Treatment, $62 at Sephora, Murale and Holt Renfrew and through sephora.ca.
Every Rawceuticals product is made with cold-pressed ingredients, including this juicy exfoliator, which can be used as a mask or a scrub.
Rawceuticals Red Berry Dual Mask & Gommage, $75 at Caryl Baker Visage.
Instead of dipping into your kitchen’s jar of coconut oil, try this multitasker from Jouviance, with its lightweight texture that’s almost frothy.
Jouviance Hydractive Coconut Melting Balm, $45 through jouviance.com.
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