Skip to main content
The Globe and Mail
Support Quality Journalism.
The Globe and Mail
First Access to Latest
Investment News
Collection of curated
e-books and guides
Inform your decisions via
Globe Investor Tools
per week
for first 24 weeks

Enjoy unlimited digital access
Enjoy Unlimited Digital Access
Get full access to
Just $1.99 per week for the first 24 weeks
Just $1.99 per week for the first 24 weeks
var select={root:".js-sub-pencil",control:".js-sub-pencil-control",open:"o-sub-pencil--open",closed:"o-sub-pencil--closed"},dom={},allowExpand=!0;function pencilInit(o){var e=arguments.length>1&&void 0!==arguments[1]&&arguments[1];select.root=o,dom.root=document.querySelector(select.root),dom.root&&(dom.control=document.querySelector(select.control),dom.control.addEventListener("click",onToggleClicked),setPanelState(e),window.addEventListener("scroll",onWindowScroll),dom.root.removeAttribute("hidden"))}function isPanelOpen(){return dom.root.classList.contains(}function setPanelState(o){dom.root.classList[o?"add":"remove"](,dom.root.classList[o?"remove":"add"](select.closed),dom.control.setAttribute("aria-expanded",o)}function onToggleClicked(){var l=!isPanelOpen();setPanelState(l)}function onWindowScroll(){window.requestAnimationFrame(function() {var l=isPanelOpen(),n=0===(document.body.scrollTop||document.documentElement.scrollTop);n||l||!allowExpand?n&&l&&(allowExpand=!0,setPanelState(!1)):(allowExpand=!1,setPanelState(!0))});}pencilInit(".js-sub-pencil",!1); // via darwin-bg var slideIndex = 0; carousel(); function carousel() { var i; var x = document.getElementsByClassName("subs_valueprop"); for (i = 0; i < x.length; i++) { x[i].style.display = "none"; } slideIndex++; if (slideIndex> x.length) { slideIndex = 1; } x[slideIndex - 1].style.display = "block"; setTimeout(carousel, 2500); } //

Marie H Rainville/The Globe and Mail

Sign up for the weekly Style newsletter, your guide to fashion, beauty and design, and follow us on Instagram @globestyle.

Fall’s elevated, easy pieces encapsulate the season’s key style message: find joy in dressing for yourself. Nadia Pizzimenti tapped Canadian photographers to capture self portraits that highlight their own take on this idiosyncratic trend, and asked them how the pandemic is changing their approach to image making in fashion.

Pratha, Prince Edward County, Ont.

Roksanda dress, available at Nordstrom ( Cadette jewellery, available through

Pratha Samyraja/The Globe and Mail

Pratha Samyrajah is one half of photographer duo Saty and Pratha with Saty Namvar. The self-taught team has produced editorials for Vogue Japan, ELLE, i-D, and campaigns for Uniqlo, Sephora and Aldo.

Story continues below advertisement

“Fashion photography exists primarily to sell merchandise, so realistically I don’t think a pandemic, economic crisis or societal uprising will change this role much. However, I think the whole approach to image making can – and should – change. There are now interesting conversations happening around hiring the players in a campaign or editorial, casting and appropriation versus protecting creative freedom. These are things we already push for in our work so I welcome this more mass awareness. I hope that as brands cut budgets in order to survive this volatile time that the people with final say will take a chance on better and more interesting ideas.”

Lily and Lilac, New York

Givenchy dresses, shoes and bags, available through

Lily & Lilac/The Globe and Mail

Identical twins and photo duo Lily and Lilac Nguyen have spent the past 10 years working between Montreal and Toronto, and now reside and work in New York. Their editorial projects have appeared in the pages of Elle Canada, Harper’s Bazaar Vietnam and L’Officiel Russia. They have worked on advertising campaigns for Aldo, Benefit Cosmetics and Revlon.

“As artists we have a voice, and therefore the responsibility, to make deliberate efforts toward diversity and inclusivity, not only in our photography but in the team and voices working behind it. On a personal level, the pandemic has made us reflect on the nature of our industry, how fashion comes at such a high environmental cost, and how it can perpetuate systemic problems. During this period of self isolation, photography offered a way for us to stay creative and positive. We’re now seeing everything through a different lens, and feeling grateful for what we have.”

Natasha V, Toronto

(Clockwise from top left) Coat, available at Hermès ( T-shirt, photographer’s own; Coat, available at Fendi (; Blessed blouse, available through; Jelome dress, Little Liffner bag, available through; Blouse, available at Fendi.

Natasha V/The Globe and Mail

Natasha Vasiljevic is an award-winning still-life photographer known for her love of story telling through conceptual still-life images. She has worked on editorials, retail and advertising campaigns for HBC, Canada Goose and Joe Fresh.

Story continues below advertisement

“Fashion photography has always been a reflection of current social and cultural trends, and I hope the recent shifts in our societies will produce new and even more relevant creative work. Photography is going back to its roots and becoming less of a tool and more of an art form. This assignment has been the best reflection of these new trends, as we embraced creating new images without old parameters of a classic September fashion story. This raw, unscripted, shoot fits perfectly in what fashion always strived to do: inspire, lead and make the better future feel within our reach.”

Rachelle Simoneau, Paris

Cecilie Bahnsen dress, available through Shoes, photographer’s own.


Rachelle Simoneau is a fashion and still-life photographer born and raised in Vancouver. She currently resides in Paris, working with international clients including LVMH, Airbnb and appearing in publications such as Numero fr and Numero Homme.

“It’s been a while now that brands have been demanding more change and that change is now accelerated because of the pandemic with less travel, less waste and generally more environmental awareness. The protests make us evaluate our own roles and whether or not some of those roles contribute to social injustice. Change is slow in coming but I have hope things are progressing in the right direction. With my personal projects, it’s helped me to be more creative by making something out of nothing, often reusing sets and being less wasteful.”

Marie H Rainville, Quebec City

Vintage dress, available at Nouveau Riche (

Marie H. Rainville/The Globe and Mail

Born and raised in Quebec City, Marie H Rainville is a beauty, fashion and portrait photographer. She has worked with Elle Canada and Nuvo, as well as campaigns and look books for Little Burgundy, Herschel and designer Eliza Faulkner.

“I believe that going forward, the fashion industry will be more mindful of its choices when it comes to casting models and hiring artists. As all these changes take place, I hope we start seeing more women behind the camera on the Canadian fashion scene, considering we are greatly outnumbered. My need for authenticity in the creative process is stronger than ever. This crisis has brought forth a willingness to be more vulnerable and honest. Spending more time in nature during this time has strengthened its significance in my life. I aim to look for ways to bridge the gap and further align with my desire to make a more positive impact on the planet.”

These interviews have been condensed and edited.

Remote styling by Nadia Pizzimenti. Art direction by Benjamin MacDonald. Editor: Andrew Sardone.

Throughout the fall, new features from The Globe and Mail Style Advisor magazine will be appearing on Saturdays in The Globe and Mail. Subscribers can find the magazine’s holiday edition in The Globe on Nov. 20 and catch up on back issues online at

Report an error Editorial code of conduct
Due to technical reasons, we have temporarily removed commenting from our articles. We hope to have this fixed soon. Thank you for your patience. If you are looking to give feedback on our new site, please send it along to If you want to write a letter to the editor, please forward to

Welcome to The Globe and Mail’s comment community. This is a space where subscribers can engage with each other and Globe staff. Non-subscribers can read and sort comments but will not be able to engage with them in any way. Click here to subscribe.

If you would like to write a letter to the editor, please forward it to Readers can also interact with The Globe on Facebook and Twitter .

Welcome to The Globe and Mail’s comment community. This is a space where subscribers can engage with each other and Globe staff. Non-subscribers can read and sort comments but will not be able to engage with them in any way. Click here to subscribe.

If you would like to write a letter to the editor, please forward it to Readers can also interact with The Globe on Facebook and Twitter .

Welcome to The Globe and Mail’s comment community. This is a space where subscribers can engage with each other and Globe staff.

We aim to create a safe and valuable space for discussion and debate. That means:

  • Treat others as you wish to be treated
  • Criticize ideas, not people
  • Stay on topic
  • Avoid the use of toxic and offensive language
  • Flag bad behaviour

If you do not see your comment posted immediately, it is being reviewed by the moderation team and may appear shortly, generally within an hour.

We aim to have all comments reviewed in a timely manner.

Comments that violate our community guidelines will not be posted.

Read our community guidelines here

Discussion loading ...

To view this site properly, enable cookies in your browser. Read our privacy policy to learn more.
How to enable cookies