Skip to main content

Avery, a transgendered musician, is the winner of a Calgary radio station's contest to receive free breast implants.

Amp Radio

"For a brand-new set of breasts, enter now."

That's the gist of Calgary radio station 90.3 Amp's "Breast Summer Ever" contest launched earlier this season.

And now we have a winner: Avery - a transgendered musician - won by a landslide, CTV reports.

Story continues below advertisement

Judges for the radio station reviewed hundreds of applications from women unsatisfied with their natural assets, as well as breast-cancer survivors. All submitted stories explaining why they wanted a $10,000 boob job.

More than 30,000 listeners voted online for the winner, choosing among 10 contestants short-listed for the prize.

Avery garnered 76 per cent of the votes for her story about the travails of turning a man's body into a woman's.

Click here to watch the Amp radio interview with Avery after winning breast implants from the station

Alberta delisted sex-change surgeries as a covered medical procedure in 2009 to save the government $700,000 a year, CBC.ca reports.

"Basically all the funding has been cut off for transgendered people to get sexual reassignment, so right now I have to pay all out of my own pocket," Avery told the radio station. "As far as the [breast]surgery, I didn't even think I'd ever be able to get this done. So that is just awesome."

Earlier this week, a vandal accused the contest of being sexist in graffiti painted outside the station's Calgary headquarters.

Story continues below advertisement

But the radio station has been vindicated, writes Calgary-Lefty, commenting at CBC.ca:

"The whole time everyone thought the radio station was being sexist and demeaning to women. And who did the listeners pick as the winner? Someone who was in need and would actually benefit."

Next up is "Breast Summer Ever" - Hawaii edition, in which contestants submit photos of their clothed breasts to radio station 102.7 Da Bomb in hopes of a makeover.

But as Jezebel.com points out, are Hawaiian listeners really going to vote for the cleavage that appears in most dire need? Stay tuned.

Do you think it's appropriate for breast implants to be given away as contest prizes?

Report an error Editorial code of conduct
Comments

Welcome to The Globe and Mail’s comment community. This is a space where subscribers can engage with each other and Globe staff. Non-subscribers can read and sort comments but will not be able to engage with them in any way. Click here to subscribe.

If you would like to write a letter to the editor, please forward it to letters@globeandmail.com. Readers can also interact with The Globe on Facebook and Twitter .

Welcome to The Globe and Mail’s comment community. This is a space where subscribers can engage with each other and Globe staff. Non-subscribers can read and sort comments but will not be able to engage with them in any way. Click here to subscribe.

If you would like to write a letter to the editor, please forward it to letters@globeandmail.com. Readers can also interact with The Globe on Facebook and Twitter .

Welcome to The Globe and Mail’s comment community. This is a space where subscribers can engage with each other and Globe staff.

We aim to create a safe and valuable space for discussion and debate. That means:

  • All comments will be reviewed by one or more moderators before being posted to the site. This should only take a few moments.
  • Treat others as you wish to be treated
  • Criticize ideas, not people
  • Stay on topic
  • Avoid the use of toxic and offensive language
  • Flag bad behaviour

Comments that violate our community guidelines will be removed. Commenters who repeatedly violate community guidelines may be suspended, causing them to temporarily lose their ability to engage with comments.

Read our community guidelines here

Discussion loading ...

Due to technical reasons, we have temporarily removed commenting from our articles. We hope to have this fixed soon. Thank you for your patience. If you are looking to give feedback on our new site, please send it along to feedback@globeandmail.com. If you want to write a letter to the editor, please forward to letters@globeandmail.com.
Cannabis pro newsletter