DADO RUVIC/Reuters

Cohere, a Toronto-based generative AI company, said it will indemnify customers who are sued for copyright violations, as the industry faces litigation over whether artificial-intelligence models that produce text and other media are unfairly profiting from the creative work of others.

The company develops large language models (LLMs), the technology that underlies chatbots such as OpenAI’s ChatGPT.

Cohere said in a blog post Thursday that it is updating its terms of use to “provide full indemnification for any third-party claims that our technology infringes on someone’s intellectual-property rights. This means we will safeguard our customers’ data and assume responsibility for any legal settlements or judgments that come from these claims.”

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