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Sponsor Content

Brian Gluckstein is a Canadian designer known around the world.

SUPPLIED

For almost 30 years, Brian Gluckstein has been creating bespoke interiors for luxury homes

Luxury home buyers are experienced and sophisticated, so the job of an experienced interior designer is to guide, rather than lecture. Luxury home buyers demand a fulsome and detailed description of their new home, says Paul Johnston, real estate sales representative for the Charbonnel, a project of luxury townhouses on Avenue Road.

It’s a consultative process.

That’s why when you walk into the 2,650-square-foot presentation centre on Cumberland Street for Armour Heights Developments’ new 89 Avenue Yorkville condominium project, you will not only find rooms that display a luxury ensuite, kitchen and dining room, but a décor centre. There buyers can meet and discuss options and trends with interior designers, led by Brian Gluckstein, who is overseeing the interior design.

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For almost 30 years, Gluckstein, who lives and works in Toronto, New York and Palm Beach, has created detailed, bespoke interiors for luxury homes. He has been recognized as one of the top designers in the world. He makes regular media appearances, was a keynote speaker at the recent Interior Design Show in Toronto and has had his work featured in Architectural Digest, Elle Décor and House Beautiful. He is also the lead designer of not only the 89 Avenue Yorkville project by Armour Heights Developments, but of the Charbonnel development by Treasure Hill Homes.

“The interior designer helps the client with the planning of the space, and then picking finishes,” Gluckstein says. “Often, interior designers have access to sources that are unique to the profession, that are trade-only sources. They are different than the average retail source, whether it’s flooring, tile, stone, furniture or fabrics.”

First and foremost, a luxurious home is about comfort, he says.

“There is nothing more luxurious than comfortable furniture, and also the quality of the materials – beautiful carpets and fabrics and wall coverings.”

The layering of architectural details, whether they are mouldings, fireplaces, or staircases, is another big factor.

“That layered effect really creates a sense of luxury,” Gluckstein says.

The real talent of interior designers is their ability to walk into a room and see the big picture before the process starts.

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“It’s like music, being able to play an instrument, or sing,” Gluckstein says. “That visualization, walking into a space, being able to imagine what it will be like when it’s finished. Some people have it. Some people try to learn it.”

After visualizing the space, the designer works backward with the home buyer to pull together all the elements.

“Someone who is unprofessional might just go to the wood floor people and look at wood,” he says. “They are not thinking about all the other elements that will go into that space. You have to build that all, then go out and find all those pieces. Create your palette first. You are building depth as you source them all.”

Besides looking at the architecture of the home, Gluckstein’s process includes talking to the homeowner about what their lifestyle is like, as well as their interests and whether their tastes lean toward modern or more traditional.

“Then you go from there,” he says.


This content was produced by The Globe and Mail’s Globe Content Studio, in consultation with an advertiser. The Globe’s editorial department was not involved in its creation.

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