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347 SORAUREN AVE., NO. 112B, TORONTO

ASKING PRICE $435,000

SELLING PRICE $430,000

PREVIOUS SELLING PRICES $375,000(2010); $200,899 (2000)

TAXES $3,324 (2012)

DAYS ON THE MARKET 12

LISTING AGENT Jeanette Grant, Marketpoint Realty Corp.

The Action: Professional photographs, virtual tours and online videos were among the marketing materials designed to form a connection between this two-storey, work/live loft and potential buyers, including one who would have made a bully bid on day one if the sellers had been in town to entertain it.

After about 50 serious shoppers made in-person visits, one buyer was ready to commit and presented a strong offer on the review date.

What They Got: Over a decade ago, a century-old ball bearing factory was converted into an energy-efficient residence with authentic lofts, like this 1,000 square-foot unit with original exposed brick walls, post and beams.

The main floor features concrete, stone and seashell floors in the open den, dining area and entertaining space, which also has a gas fireplace and 14.5-foot ceilings along the windows, as well as a brand new kitchen with sleek cabinetry, stainless steel appliances and a ladder to an open catwalk and utility room.

For privacy, there is a bedroom and sitting area upstairs with hardwood floors, as well as a four-piece bathroom and laundry room.

Monthly fees of $320 covers the cost of water, concierge and a party room. Rental parking is available, however, it is a short walk to parks, restaurant, subway and GO Train station.

The Agent's Take: "I've sold a few lofts in this building and I love how each one is very unique," says agent Jeanette Grant. "This unit had the beautiful stone and shell floor and a huge mezzanine loft storage space unlike many of the other units."

Buyers also liked that this boutique residence offers only the basics.

"The really low maintenance fees of $320 monthly are a huge selling feature," Ms. Grant states. "Rather than paying for building amenities that don't get used, the location – right next to Sorauren Park, Roncesvalles Village and all it has to offer – is the best amenity."

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