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Most Canadians are passionate about their professions, but considerably less excited about the actual jobs they do and the pittance they are paid for their efforts, a new survey has found.

Only 44 per cent of the 1,000 Canadians contacted through a random telephone survey by Forum Research Inc. reported being "very satisfied" in their job.

Another 32 per cent said they are "somewhat satisfied" and the remaining 23 per cent said they are either "not very satisfied" or "not at all satisfied" with their current employment.

"This study shows that Canada's work force is far less satisfied than it needs to be to remain competitive in a global economy," said Lorne Bozinoff, president of Toronto-based Forum Research. "This lack of satisfaction is costing us billions in lost productivity, missed innovation opportunities and unnecessary employee turnover."

It's the first survey the company has done on job attitudes, but the company plans a follow-up next year to see how attitudes are changing as the economy recovers.

The survey, carried out this month, found that job satisfaction directly correlates to job level and age, with 64 per cent of executives indicating they are "very satisfied" compared with only 34 per cent of associates and 47 per cent of rank-and-file employees over the age of 55. But the poll found only about 40 per cent of all respondents who are less than 35 indicated high satisfaction in their job.

Workers in the professional services and education sectors are most likely to say they were very happy in their jobs, while those working in manufacturing are the least likely to indicate high satisfaction.

The survey found that only a slim majority, 54 per cent, felt their pay is sufficient, while 47 per cent believe they are underpaid.

Because of that, Mr. Bozinoff suggests a quick shot of satisfaction might come from a pay raise. "Half of employees are not happy with their pay, and I would expect a large proportion of them are going to want to move to an employer who pays more when the economy improves," he said.

Over all, the findings show most Canadians are still anxious to do their job well, Mr. Bozinoff concludes. "It's important to note that although many Canadians are dissatisfied with their jobs, 80 per cent said they are proud of their company and an equal number indicated they were passionate about their line of work."



Overall, how satisfied are you in your current job?

Very satisfied: 44%

Somewhat satisfied: 32%

Not very satisfied: 15%

Not at all satisfied: 9%

Do you think you are fairly compensated for the work you do?

Yes: 54%

No: 47%

Are you proud of working for your organization?

Yes: 80%

No: 20%

Do you consider yourself passionate about your work?

Yes: 80%

No: 20%

Other findings:


Portion of respondents who said they supervisor does not give them clear direction.


Portion who said their supervisor never praises their work.

Source: Forum Research Inc.

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