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Report On Business Cirque du Soleil, Mexican resort announce plans for theme park

The Cirque du Soleil tent is pictured during a rehearsal for the Cirque du Soleil Kurios show in Quebec City, August 5, 2014.

mathieu belanger The Globe and Mail

Cirque du Soleil is venturing into the theme-park business.

The world-famous circus producer is teaming up with Mexican resort and tourism-infrastructure developer Grupo Vidanta to build and operate a "first-of-its-kind immersive theme park experience in Nuevo Vallarta."

Montreal-based Cirque and Grupo Vidanta are providing few details, saying the project is still in development, but that it may include a water park and nature park.

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It will also feature an outdoor evening show for 3,000 to 5,000 spectators.

Each "experience" in the amusement park will be animated by Cirque artists and follow a "common storyline," the partners said in a news release Wednesday.

"Grupo Vidanta is offering us an amazing sandbox in which we can unleash our creativity," Cirque founder Guy Laliberté said.

Cirque and Vidanta are already collaborating on a "theatrical and culinary" show called Joya, set to premiere in Riviera Maya Nov. 21.

Cirque got its start in 1984 when a group of street performers – including stilt-walker Mr. Laliberté – got together to put on big-top shows without animals.

It now boasts more than 5,000 employees globally and produces more than a dozen shows worldwide.

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