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For 2014, Sunice is all about colour and style, letting the designs be more of a backdrop to highlight the technical focus of the garment.

For women, Girl Power is the central theme with bold colours that stand out among the crowd. The muted tones of the past have been replaced by a fresh new approach to the basic blocking of pastels that is more athletically inspired. Hot and bright pinks complimented with classic white and grounded to charcoal for a more commercial palette. Saturated and lush purple hues popped with neon corals.

For men, the palette is masculine in its entirety but taken to a new level with a neon infusion. Think Brooks Brothers with flare. More classic menswear tones of charcoals and blacks combined with an edgy twist of neon yellows and incorporating sophisticated modern plaids. Primary colours of blues mixed with bright green - safe but with an edge.

The all new EDGE collection features a trimmer fit using Gore Tex enhanced with Paclite technology along with bolder and edgier colours such as vivid blues and bright tennis ball yellows. The collection contains three jackets and one pant. Each of the jackets and pullovers includes the Pro trim waist cinching system, in-pocket ball cleaner as well as an asymmetric stlying and a cleaner look synonymous with the Sunice DNA.

The Hurricane collection features the sixth adaptation of the Ultimate Jacket as well as a complete re-design and reintroduction of the Albany jacket. The Tornado collection includes two new styles of a full zip jacket and pullover featuring FlexVent, one of the most waterproof stretch fabrics on the market. The jackets in the Typhoon collection have undergone a complete design revamp as well and feature more streamlined silhouettes and brighter colours for a more modern feel without sacrificing all that a lightweight rainsuit should be. Outside of the raingear specturm, the new Triberg super lightweight, four ways stretch jacket is part of the ProSport collection which features Windstopper by Gore technology.

Sunice also continues to expand their highly technical apparel line, Sunice Silver, using only X-Static and XT2 fabrics in the polo collection. A  much sportier and cleaner looking men's collection offers a wider selection of core basics including a performance pique short sleeve polo option, lightweight merino wool thermal layering, and bottoms in a variety of plaids and solids. Sunice Silver for women provides clean lines with feminine fashion detailing - no more boxy fits, something that women will finally be excited to wear on or off the golf course.

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