Skip to main content

The Globe and Mail

Trolling for influence: Impotence at the roots of online vitriol

U Mad? Why the face of the Internet troll is more nuanced than it first appears

knowyourmeme.com

As Canada's political world has been rocked by scandal after scandal in recent weeks, comment sections across the internet have exploded with anger, vitriol – and of course, no end of trolling.

Though trolling as a term used to refer to the deliberate and often quite clever disruption of online discussion, these days it tends to mean any inflammatory behaviour on the Web. And boy has there been a lot of it lately. The little boxes under stories concerning Harper and the Senate, Wynne and the gas plants, and Ford and drugs are rife with not just anger, but completely over-the-top statements. All politicians are just like Hitler, "the right" or "the left" are destroying the country – and nuance or insight are rarely to be found.

It's become common wisdom that trolling is a result of an anonymous Internet giving awful people a platform for their bile. But what if what drives trolls isn't hatred, stupidity or even a desire to provoke – but powerlessness?

Story continues below advertisement

In the abstract, the purpose of the comment section was to give people everywhere a chance to speak their minds. Rather than the odd letter to the editor or face-to-face conversation, blogs and other websites were meant to embody the very ideal of democracy: that everyone should have a say.

A couple of decades into the digital media age, however, and it's clear that it doesn't actually work that way. While comments still pile up by the millions, the status quo – in which a few key people with power dominate the conversation – has continued on, with only small discrepancies. Certainly, key bloggers or amateurs have used digital media to make a difference in ways they couldn't before. But by and large, the line separating power brokers and the general public has stayed intact.

Upon encountering a story about the corruption of our leaders, is it any wonder, then, that people lash out? Finally presented with a space to speak to others and make one's views known, even the mild-mannered can froth over in an effort to have their perspective mean something. It may be a futile gesture – the chance a comment on a news story will change anything is vanishingly small – but perhaps it's that very futility that drives things. After all, at the heart of online commenting is a basic contradiction: we value what you say, but let's be honest, it won't make any actual difference.

In his study of oral cultures, scholar Walter Ong pointed out that "agonism"– speaking as a kind of competitive performance – was common in societies in which there was no writing because going a bit over-the-top was a way to make your words stick. Although web comments are obviously written, it seems something similar happens online. In the face of the cacophony, pace and volume of web commentary communication, it is easy to feel like you don't matter.

What that means is that maybe the flood of hate-filled, simplistic comments aren't actually representative of people's views or personalities. Instead, they may actually be a very understandable human response to the fact that the comment box is a strange, frustrating kind of double bind: a chance to speak your mind, but a reminder that no one is listening.

It seems like an impossible situation to fix. With the glut of opinion and commentary online, even major sites and professional writers resort to contrarian, exaggerated takes on things in order to catch people's attention and stand out. But perhaps the solution isn't at all about comment boxes, anonymity and online decorum – but providing ways for everyday people to stop feeling so disenfranchised.

Editor's note: Join the debate in our comments section, we promise to read and reply to your questions or thoughts.

Story continues below advertisement

Report an error
Comments

The Globe invites you to share your views. Please stay on topic and be respectful to everyone. For more information on our commenting policies and how our community-based moderation works, please read our Community Guidelines and our Terms and Conditions.

Please note that our commenting partner Civil Comments is closing down. As such we will be implementing a new commenting partner in the coming weeks. As of December 20th, 2017 we will be shutting down commenting on all article pages across our site while we do the maintenance and updates. We understand that commenting is important to our audience and hope to have a technical solution in place January 2018.

Discussion loading… ✨