REDMOND, Wash., July 2 - MSN has implemented a range of new and updated services for its MSN Search service. Part of a $100-million investment in improving the customer experience, the upgrade includes a new MSN Search homepage (http://search.msn.com) that features easier navigation to popular MSN services; a new, cleaner look for its search results page that separates algorithmic results from paid results and eliminates paid inclusion; direct access to popular information sources such as Encarta, the industry's best-selling encyclopedia brand; and extensive performance improvements.
These improvements are initial steps toward achieving MSN's vision of taking search beyond today's basic Internet search services to delivering answers in a broad range of information. As part of this vision, MSN will launch a new algorithmic search engine and a range of other search services worldwide within the next year.
The new homepage offers one-click access to MSN services, such as the world's leading free e-mail service, MSN Hotmail, and the world's leading free instant messaging service, MSN Messenger. Other popular information is available with easy access including Weather, News, Sports, Entertainment, Stock Quotes, and My MSN personalized home page options. Additionally, people can make the new MSN Search homepage their default home page for fast searching and easy access to their favourite on-line services.