NHL commissioner Gary Bettman says advertisements could be included on jerseys at the World Cup of Hockey.
The league has so far resisted putting ads on the sweaters of its 30 teams, but Bettman said Friday that corporate logos on jerseys are possible for the tournament in 2016.
“World Cup, international competition, I don’t know,” Bettman said at a press conference at Rogers Arena. “We may take a look at it. It might be a valuable opportunity.”