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IAA Implements J.D. Power ChromeData VIN Descriptions to Enhance Trim Coverage

Newswire.ca - Thu Jan 25, 7:30AM CST

Vehicle merchandising platform features precise trim data, improved buying experience

WESTCHESTER, Ill., Jan. 25, 2024 /CNW/ - RB Global, Inc. (NYSE: RBA) (TSX: RBA), a trusted global marketplace for insights, services, and transaction solutions for commercial assets and vehicles, today announced that IAA has implemented the J.D. Power ChromeData VIN Descriptions (CVD) service within the IAA Interact™ merchandising platform. This is the next-generation solution for identifying, describing, marketing vehicles, and providing specific details for even more original equipment manufacturers (OEMs). IAA customers can now access the specific trim-level information for over 90% of the vehicles listed, including Ford and Toyota.

Read more at newswire.ca

Provided Content: Content provided by Newswire.ca. The Globe and Mail was not involved, and material was not reviewed prior to publication.

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