You don't need to be rich to buy art - "you just need to love it," says Nicole Milkovich, director of the Toronto edition of the global Affordable Art Fair franchise launching its four-day run at the Direct Energy Centre on May 8.
At LOVE ART, as the Toronto version of the fair is being called (in Canada, the words Affordable Art Fair belong to the Toronto Art Expo, whose 12th edition wrapped last month at the Metro Toronto Convention Centre), participating galleries will present the work of at least three artists each, all of it priced under $10,000 a piece and at least half listed at $5,000 or less.
Bargain hunters will find cost-friendly prints by such established artists as Damien Hirst alongside sculpture, painting and photography by emerging talent, including B.C.’s Meghan Hildebrand, whose work is pictured here. Of the 40 galleries taking part in the inaugural Toronto event, only 16 are local; the rest - generally veteran travellers of the Affordable Art Fair circuit - come from cities as disparate as Beijing, Paris and Zurich. "I do a lot of Affordable fairs because I like the affordable concept; it makes art accessible to everyone," says James Booth, whose London-based Manifold Editions will be in Toronto after making an appearance at the recent New York installment.
For more information on Love Art in Toronto, visit http://www.loveartfair.com or call the Love Art office at 647-539-1449