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Ford Motor Co said on Wednesday it will start putting its hands-free highway driving technology in some of its pickup truck and Mustang models later this year.

The automaker said its BlueCruise technology will be offered on its 2021 model year F-150 pickup trucks and the Mustang Mach-E electric crossovers equipped with its Co-Pilot360 driver assistance package.

Rivals General Motors Co and Tesla Inc also offer similar driving assistance technologies called the ‘Super Cruise’ and ‘Autopilot’, respectively.

Ford said it has already conducted 500,000 miles of development testing for BlueCruise and plans to sell more than 100,000 vehicles with the technology in the first year.

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Study and track financial data on any traded entity: click to open the full quote page. Data updated as of 12/04/24 1:16pm EDT.

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Ford Motor Company
-3.45%12.59

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