Local TV measurement leader continues growth with the signing of independent television station WBNX, owned by Winston Broadcasting Network
RESTON, Va., May 16, 2023 /PRNewswire/ -- Comscore, Inc. (Nasdaq: SCOR) – a trusted partner for planning, transacting, and evaluating media — and WBNX-TV, an independent station focused on serving the Cleveland and Akron communities, today announced a new local market television measurement agreement that will see WBNX use Comscore's local TV currency as an additional source to sell and post advertising buys.
Read more at prnewswire.com